Telavox recruits new CMO from fintech challenger Avanza

Telavox welcomes Peter Westling, with an impressive track record in branding, product, and communication, to the management team as Chief Marketing Officer starting from February 2024.

– With a solid experience as former CMO & CPO at Avanza for the past 10 years, where he successfully led and developed product and marketing strategies for the industry leader, we expect Peter to become a central force in Telavox's continued growth, says Viktor Karlsson, CEO of Telavox.

During his time at Avanza, Peter Westling successfully positioned the brand in a traditionally conservative arena, leading to impressive results and strong customer growth. Additionally, Peter's previous co-ownership at Garbergs agency has given him a unique understanding of the advertising industry and creative marketing. This experience will be invaluable in strengthening Telavox's brand and creating innovative campaigns that engage and inspire our customers.

– I'm impressed by what I've seen of Telavox so far. Everything from talent, culture to market success. Just like many other technology-heavy B2B industries, I see that Telavox also struggles with simplifying its messages and offerings. I look forward to, together with sales and product, understanding what our customers need and where our market is heading, says Peter Westling, CMO of Telavox.

Telavox is confident that Peter's extensive experience and strategic insights will play a crucial role in strengthening the company's presence in the market and further establishing Telavox as a leading modern mobile operator for businesses.

About Telavox:

Telavox is a digital mobile operator that delivers communication solutions for businesses and organisations. The company offers innovative tools and platforms to simplify and streamline communication both internally and externally. With its high-tech solutions, Telavox helps businesses increase productivity and build better customer relationships.

For further information, please contact:

Marthina Elmqvist,

marthina.elmqvist@telavox.com