Press release -

TROLLBEADS: The new collection takes you on an art stroll in nature

Ripples in the water. For just a short moment in time and then gone. Stones in all shapes and colours found in the crust of the earth, a piece of art created millions of years ago and now staying forever. The roots of an old tree creating a stunning pattern. The explosion of colours on the majestic dragonfly.

Nature is full of artful expressions, contemporary or forever staying, just like stories. Some you want to share with the world, others stay close to the heart.

Let nature inspire. Remember that all flowers of tomorrow are the seeds of today. Stroll in the art of nature – the most delicate gallery of all.

Trollbeads is the original bead-on-bracelet brand with literally hundreds of beautiful beads to pick and choose from – each a little work of art - so that every bracelet becomes entirely personal.

Tie me a knot

In the art of nature, we find many resemblances to the knot. Just think of the roots of an old and prominent oak or the branches of a bush sprouting of spring life.

The Savoy Knot in the Nature Art collection is in stunning sterling silver and comes as beads, a lock and even as a very decorative ring. These are designed by Mette Saabye, who has also designed the Friendship Knot, reminding you that friendship is a knot that should not be untied.

Highly detailed, the Nature Art collection brings more designs in sterling silver. As a little family consisting of a bead, a lock and a stunning showpiece of a pendant, the Lush Meadow is making its appearance.

Created by nature

The Nature Art collection brings you two new stunning pieces of art, created by nature itself. Use gemstones to spice up and add a luxury feel to your bracelet, bangle, necklace and earrings.

Aventurine derives from the Italian word 'a ventura' meaning “by chance”, and it is believed to be the luckiest of all stones. It is said to boost your chance of winning, especially in situations where the outcome is out of your control.

Grey Moonstone supports personal growth and prevents negative energy. It can heal fatigue or hurt feelings, and it protects against nightmares. It is said to enhance passion, sensitivity, intuition, physical abilities and to bring good fortune.

Trollbeads gemstones are hand-faceted. 

Unfold like a flower

12 new spectacular glass beads, unique in detail and design, mirroring the magnificent creations of nature, are also launched in this collection. Enjoy the wonder of flowers unfolding and the beauty of the dragonfly. The beads represent hope and joy, and they remind you that every morning is a new beginning.

Trollbeads is world famous for the enchanting way it plays with glass. All glass beads are handmade in front of a red-hot, open flame. 

Even more possibilities

The exquisite craftsmanship of Trollbeads’ jewellery is only truly complete when you match the different components that tell your stories in your own personal way. Because your individuality, the way you live your life and the meaning you attach to each bead is the true beauty of Trollbeads.

The Nature Art collection can be mixed and matched with existing and new jewellery - any way you like. The collection is available in stores and online from January 25, 2019.


Topics

  • Lifestyle, Fashion, Leisure

Categories

  • glass art
  • beads
  • bracelets
  • craftsmanship

Trollbeads, a Danish family-owned jewellery brand, was established in 1976. Trollbeads is the original bead-on-bracelet concept. At the core of the brand lies self-expression through 600 different beads in sterling silver, 18 karat gold, Murano glass, freshwater pearls, amber and gemstones. Trollbeads jewellery is available in more than 30 countries through the company’s own flagship stores, independent retailers, and online at www.trollbeads.com. 

Contacts

Bettina Løvstrøm Pedersen

Press contact Marketing Manager Marketing & PR +45 33 93 60 93

Camilla Marie Simonsen

Press contact Marketing and PR Coordinator Marketing and PR +45 3393 6093

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