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  • UK Video Games Industry Encourages Parents to Power Up This Christmas by Activating Parental Controls on Children’s Consoles

    2 out of 3 parents would like to speak with their children more about their online behaviour when playing games. Almost three quarters of parents think that parental controls on game devices offer the right level of assurance that their children are safe in-game. Yet 83% of parents would like to know more and how to implement parental controls.
    11 December 2023, London - The UK video game

  • UK Video Game Market Valued at £7.05 Billion in 2022, Remains Strong Compared to Pre-Pandemic Levels

    New figures from the UK’s video game trade association show the consumer market has maintained its growth trajectory
    Tuesday 4 April, London – Ukie has announced that the UK video game consumer market value in 2022 was £7.05 billion. The figure was released in the latest Consumer Market Valuation report and represents a stabilisation following several years of unprecedented growth. Although thi

  • Dr Jo Twist OBE to step down as Ukie CEO

    Sam Collins and Dan Wood to manage the transition process
    LONDON 28th February 2023: Ukie, the trade body representing the UK’s video games and interactive entertainment industry, has announced that Dr Jo Twist OBE will step down as CEO this summer to become the BPI’s CEO. Long-standing members of the senior management team, Sam Collins and Dan Wood, will jointly manage the organisation while a

  • Ukie publishes the 2022 UK Games Industry Census

    LONDON, Thursday 10th March 2022, 10am – Ukie has published the results of the second UK Games Industry Census, giving a deeper insight into the demographic make-up and working habits of the UK video games industry.
    The census, which was conducted by the University of Sheffield and was completed by over 3600 industry workers in Autumn 2021, asked respondents about their personal characteristics

  • New Green Games Guide launched to help UK games businesses address urgent climate crisis

    Created by Ukie and Games London and shaped with the Playing for the Planet Alliance, the Green Games Guide outlines how games businesses can change their practices – such as emissions and waste reduction – and educate their player base in response to the climate crisis. Launched with a special broadcast at London Games Festival with contributions from Space Ape, Ustwo Games and Playmob. Ukie al

  • Mobo Game Jam winners announced

    Global game making competition aimed at 8-18 year olds announces winners of competition to create best game that imagines a future with access to clean water.
    Tuesday 23rd March - The winners of the Mobo Game Jam, a global game making competition encouraging 8-18 year olds to design games imagining a future where everyone has access to clean water, have been announced.
    The jam, which was cr

  • UK consumer games market hits record value of £7bn in 2020


    Friday 19th March: Consumers spent a record amount in the UK video games market in 2020, according to Ukie’s 2020 Consumer Market Valuation.
    The UK consumer games market was worth £7bn for 2020; a 29.9% increase on 2019’s market and over £1bn higher than 2018’s previous record total of £5.7bn.
    Sales of games software across all categories grew by 18.5% from £3.8bn to £4.5bn, with revenu

  • #RaiseTheGame first annual report launches, highlighting industry’s progress on building a more inclusive industry

    Thursday 4th March 2021: The first annual report for #RaiseTheGame, the UK games industry diversity pledge, has been published today.
    The report outlines the progress that the sector has made since the launch of the pledge in Spring 2020.
    In 12 months, over 100 organisations have become pledge partners by committing their business to long term improvements in equality, diversity and inclusiv

  • Kickstart – games industry to advertise over 100 roles across the country through Government scheme

    Tuesday 2nd March - The UK games industry is set to offer over a hundred roles in games businesses through job centres across the country in the coming year.
    Ukie and Into Games, working on behalf of the sector, has successfully become a gateway partner in the Government’s Kickstart Scheme which provides funding to companies taking on young people out of work as a result of the pandemic.
    For

  • UK Video Game Industry Announces Long Term Campaign to Donate Devices to Schools and Bridge the Digital Divide

    UK video game trade body Ukie calls on companies to donate new and used laptops
    and computers to support families and schools in need as part of Devices For All pledge.
    Tuesday 23 February 2021, London: UK video game trade body the UK Interactive Entertainment Association (Ukie) has today launched a new campaign encouraging companies to commit to donating laptops, computers and other device

  • Troy Baker Joins Mediatonic & Ukie For Fall Guys Live Stream Event Raising Money for UK Mental Health Charities

    Wednesday 16 December | UK video game developer Mediatonic and Ukie, the UK’s video game industry trade body, are partnering for a special charity livestream taking place this Friday 18 December.
    The event will see familiar faces across the games industry come together to play Mediatonic’s smash hit game Fall Guys: Ultimate Knockout to raise money for three mental health charities - Campaign Ag

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