Press release -

Authenticity is essential in strong leadership declares Smarktivity

“The biggest lesson the business has taught me was that you need to take massive action and responsibility before seeing results and growth,” declares Matt Wassall, Managing Director of Smarktivity. Musings by the entrepreneur are the foundations behind Smarktivity’s latest statement on the importance of authenticity in leadership.

Smarktivity: About the firm

Smarktivity understands that strong leadership requires a strong sense of character and a dedicated commitment to drive the business forward. Managing Director of Smarktivity, Matt Wassall is passionate about building lasting relationships with brand ambassadors at the firm, eager to lead by example ensuring a sense of trust within the business.

“I’m eager to guarantee that everyone here at Smarktivity knows that as a business owner I will do whatever I expect from them, in the hopes they’ll help our business to reach its milestones,” states the entrepreneur.

The business continues to explore their musings behind strong leadership, recognising that those in positions of responsibility must motivate their contractors with genuine excitement, inspiration and vision. Smarktivity understands that authenticity is the driving force behind this, realising that professionals will only follow a leader that shows genuine passion and excitement for the industry.

“I have a strong enthusiasm for encouraging authenticity at Smarktivity, and I hope other startups will also take this lesson on board. This can be achieved by assuring everyone at a company - even the owner follows office processes and attends crew nights on a weekly basis. Strong leaders have a responsibility to take action and lead by example,” concluded the business owner.

Smarktivity is led by serial entrepreneur and mentor, Matt Wassall. The business owner is passionate about the sales and marketing sector and has long detailed the importance of creating ‘industry leaders’. The business boasts a strong company culture that derives from a desire to improve and motivate brand ambassadors into roles of leadership, an ultimate goal that is evident every day at Smarktivity.

Based in Birmingham, Smarktivity specialises in outsourced sales and marketing on behalf of their clients’ brands. They know that a friendly hello and a firm handshake are the best ways to form a lasting relationship with consumers so this is exactly what they do.

Source: https://www.mindtools.com/pages/article/newLDR_60.htm

Topics

  • Business enterprise, General

Categories

  • smarktivity

Regions

  • West Midlands

Contact:

Managing Director: Matt Wassall

www.smarktivity.com

contact@smarktivity.com

Our unique approach to marketing has led to us having exceptional relationships with both our clients and consumers alike. We pride ourselves on our connections and work hard to regularly connect with our clients in order to know what they need and how they want their campaigns to work. We then implement this feedback into our personalised campaigns and this benefits our consumers as they have a transparent and trustworthy relationship with their favourite brands.

Contacts

Stacey Kehoe

Press contact Communications director

Related content

Smarktivity celebrates success with another expansion on the horizon.

Smarktivity has recently seen one of their most promising contractors graduate their business devel-opment programme and start on the journey of opening their own business within the sales and mar-keting sector. As a result, the firm has explored crucial aspects they address within their programme to prepare their contractors for the competitive world of business.

Matt Wassall of Smarktivity Speaker at London Industry Conference

Serial entrepreneur Matt Wassall of Smarktivity was asked to give an exclusive speech at an industry conference at the 4 Star Park Plaza Riverbank in London on Saturday the 4th of August. The business owner gave a speech on the subject of talent acquisition.

Smarktivity Launch New Campaign in the Property Sector

Smarktivity, Birmingham’s loudest direct marketing agency has launched a new campaign with a strong initiative to help people within council properties to purchase their houses via access to dis-counts and advice in the UK property market.

Why Success Requires Proactive Decision Making declares Smarktivity

'The biggest lesson the business has taught me was that you need to take massive action and re-sponsibility before seeing results and growth,' declares Matt Wassall, Managing Director of Smarktivity. The business owner has long explored the benefits and necessity of taking action in the corporate world and is keen to delve into his belief behind this.

To succeed, businesses must master the customer experience, declares Smarktivity

Birmingham’s loudest marketing specialists Smarktivity have taken a recent focus on the basics of effective marketing, exploring how mastering the customer experience is imperative in achieving business longevity.

Birmingham marketing agency Smarktivity celebrates meticulous growth

The firm’s recent surge and success has seen a number of expansions take to the streets of Birmingham, and further across the West Midlands. As a result of their recent growth, the company's Managing Director has released a statement on the topic of business development and elements to consider.