Media Update 06 May 2020

DJI's Latest Product Revealed in Less Than 24hrs

After last week's successful launch of the Mavic Air 2, it's now the turn of the DJI Enterprise team.

DJI's commercial drones significantly enhance operations across public safety, law enforcement, energy, surveying and mapping as well as critical infrastructure inspections by empowering people, reducing risk and digitalising workflows.

Sign-up here to get the news hot off the press.

In Europe’s Fight Against COVID-19, Drones Rise to the Challenge

On 14th March, 2020, the city of Wuhan, China, took a monumental step in the fight against COVID-19 by closing the last temporary hospital built to treat virus patients. In the days that followed, local authorities also began removing checkpoints and easing restrictions on the unprecedented lockdown that ultimately lasted for 76 days.

An 11-week lockdown should indicate just how immense China’s battle against COVID-19 has been. During this fight, the use of drone technology was a highly valuable asset for Chinese public safety officials. These aerial tools were used for broadcasting public information and to disperse gatherings, measure the body temperature of citizens, and much more.

As infection rates and the number of deaths continue to rise throughout Europe, authorities have been replicating some of the public safety measures taken in China. Along with a series of lockdowns that vary in severity from region to region, drone technology is playing a key role for public safety officials on Europe’s frontlines.

To share with your readers how drones are being used by public safety entities in Europe during the COVID-19 crisis, you can direct them to ViewPoints, DJI’s corporate blog.

Get Ready to up your Creative Game with the New DJI Mavic Air 2

Created to make capturing unique, high-quality content from the air simple, fun, and safe, Mavic Air 2 offers flagship capabilities in a compact and easy to use folding drone that features 8K functionality. A larger 1/2” camera sensor offers high-resolution photos and videos to make content stand out, while advanced programmed flight modes, intelligent features and imaging technology make capturing professional-looking content effortless. Pilots can now stay in the sky longer with an enhanced maximum flight time, capture vivid imagery with completely revamped autonomous capabilities, and wholly transform their content with in-app editing features.

Find out more about the new DJI Mavic Air 2 here.

Family Portraits in a Time of Lockdown with a Hasselblad

Living in London, freelance photographer Stephen Sweeney is used to rushing around the metropolitan city on portrait and advertising shoots. Now, for over a month, he has been confined to his home, unable to practice his work as he usually does. In lockdown with his four brothers and his parents, he uses this rare “everyone under one roof” occasion and keeps his creative juices afloat by capturing beautifully lit portraits of his six family members with X1D II 50C.

You can share these awesome photos with your readers by directing them to the Hasselblad official website.

If you would like any further information please contact: nathalie.gerke@hasselblad.com