Press release -
Discover the power of B2B Influence
The B2b Influencer marketing summit is an event solely focused on the rapidly growing area of influencer marketing with the B2b marketplace
The conference will hear from leading experts on how they have created brand partnerships that are not just one-offs but integrated thought leadership campaigns. Collaboration is one word synonymous with Influencer marketing because that is what it is. B2b Influencers come from all different disciplines, technical experts, authors, speakers, business leaders, academics, brand ambassadors and so much more
Traditional advertising has waned in effectiveness as we become overwhelmed with content. Relevance and personalisation have never been more important. People connect more with thought leaders and influencers that speak with authority and authenticity
Join Onalytica’s CEO Tim Williams and his panel of B2B marketers that are running successful B2B influencer marketing programs that are driving real business results. You will learn:
- What business outcomes you can drive through influencer marketing
- What are the biggest challenges and how can you overcome them
- How you can get started with your influencer program
- How you can get internal buy-in and sign off
We trust the opinions of others more than we do traditional advertising, so why has influencer marketing been so successful of late, why because it WORKS.
Some studies have shown an 11x greater ROI than other forms of media. Finding the right influential person with high engagement and a niche audience could be exactly what your brand needs. Who are the leaders in your industry, how could you work with them?
Could it be inviting them to an industry event? Could it be collaborating on a research or training project, could it be encouraging them to do a podcast with you? Could it be guest blogging? Could it be a new product review?
It could be many of these things and a whole lot more which is why the b2b Influencer marketing summit is unique. If you are in the b2b space in any way, this is an absolute must for you to attend.
Held online on the 8th of September, there is so much content to choose from Not only will you find the content inspiring and thought-provoking but also you will be able to join our networking session and also reach out to our partners too.
Topics
- Events
Categories
- content
- conference
- thought leadership
- influencer marketing
- talks
Regions
- England
Like Minds unites innovators, thinkers and doers together through its series of thought leadership events and co-working spaces.
We were founded in August 2009 amidst the boom of Social Media, where communication was drastically changing, and knowledge was overflowing – creating both the opportunity and the necessity for us to act and turn our ideas into reality. Our mission is to create a platform where participants can join fellow like minds in order to inspire one another and make those ideas happen, all on a level that is accessible both financially and structurally.
“Like Minds is an intellectual playground where thinkers, strategists, agents provocateurs, innovators, challengers and mavericks can open up, share ideas and be inspired in a warm, welcoming and world-wide environment. If you haven’t been, go. You’ll see the future there; most likely, yours.” - Robert Bean, The Robert Bean Branding Company
Voted by The Guardian in their "Top Ten Global Ideas Festivals to attend" http://www.guardian.co.uk/travel/2012/feb/17/top-10-ideas-festivals
