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Müller confirms details of volatility beating option for farmers

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Müller confirms details of volatility beating option for farmers

Müller Milk & Ingredients has confirmed details of a new initiative designed to help British dairy farmers manage the impact of extreme farm gate milk price volatility.

The move follows recent confirmation by Lidl UK of a new partnership with Müller Milk & Ingredients, which will see the dairy company become the supermarket’s main milk supplier from 1st June 2018.

Müller Direct farmers will be offered the option to secure up to 50% of their milk supply at 28ppl fixed price for up to 3 years, to fulfil the supermarket’s requirement for fresh milk.

By securing a fixed price for a portion of their milk supply, farmers can substantially reduce their exposure to market volatility which has seen farm gate milk prices suffer dramatic swings in the past few years.

Rob Hutchison, Müller Milk Supply Director said:

“There’s no doubt that the highs and lows of market volatility are challenging to deal with, creating uncertainty and inability to plan ahead.

“This new approach gives dairy farmers security and confidence for the future and is a very good example of innovation which benefits the whole supply chain.”

Müller Direct farmers can apply to apportion milk in 10,000 litre per month lots from today and the ‘Müller Direct Fixed Price Contract’ commences on 1st June. 

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ller Milk & Ingredients is Britain’s largest producer of branded and private label fresh milk, cream, butter and ingredients products, with a network of dairies and depots servicing customers throughout the country.

About Lidl UK GmbH

Since establishing itself in the UK in 1994, Lidl has experienced continuous growth in Great Britain and today has over 22,000 employees, 700 stores and 12 distribution centres in England, Scotland and Wales. As part of the Schwarz retail group, Lidl is one of Europe’s leading organisations in the food retail industry. With a presence in 30 countries around the world, the supermarket, which has more than 225,000 employees globally, currently operates approximately 10,000 stores and more than 150 distribution centres in 28 countries globally. The family supermarket takes pride in providing its customers with the highest quality products at the lowest possible prices throughout Great Britain, from Kirkwall to the Isle of Wight. Social responsibility and sustainability are at the core of the company's daily operations, with the company placing a strong emphasis on its responsibility for people, society and the environment. Lidl UK is passionate about working with British producers and sources two thirds of its products from the UK, working with suppliers across the British Isles wherever possible.

The Schwarz Group (Kaufland, Lidl) has been Europe's largest food retailer since 2014 and generated a turnover of €90.2 billion in financial year 2016.

For more information about Lidl UK visit www.lidl.co.uk.

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Welcome to Müller UK & Ireland !

Müller UK & Ireland is wholly owned by Unternehmensgruppe Theo Müller which employs over 32,000 people throughout Europe. In the UK, Müller develops, manufactures and markets a wide range of branded and private label dairy products made with milk from 1,300 farmers in Britain, alongside a designated plant-based range.

Müller is one of the ten most chosen FMCG brands in Great Britain, and the most popular dairy brand. It is ranked within the top 20 in The Grocer’s Top 100 list of Britain’s Biggest Brands and is picked from shelves millions of times each year. Müller UK & Ireland includes:

Müller Milk & Ingredients, which aims to build a better dairy future. It produces branded and private label fresh milk, cream, butter, milk drinks and ingredients products and boasts a network of dairies and depots servicing customers throughout the country.

Müller Yogurt & Desserts, which aims to help put a smile on the nation’s face. It is responsible for major brands like Müller Corner, Müllerlight, Müller Bliss, Müller Rice, Müller FRijj and Müller Plant Based. It produces chilled desserts under licence from Mondelez International and also supplies the UK private label yogurt market from a dedicated, state of the art yogurt facility.

Müller UK & Ireland
Tern Valley Business Park, Shrewsbury Road
TF9 3SQ Market Drayton
United Kingdom