Oxford University Press signs licensing agreement with South Korean app developer

New licensing agreement will see the Oxford 2000 used in Cookie Langs’ edutainment game, Battle App, in turn, supporting greater language learning

Oxford University Press (OUP) has today announced the signing of a new licensing agreement with Cookie Langs, a South Korean casual-learning app and artificial-intelligence developer, to use the Oxford 2000 wordlist: a core vocabulary list that contains the essential words that all primary EFL learners need to learn. Cookie Langs will use the Oxford 2000 in a real-time multiplayer gaming app called Battle App. The app pits learners against each other in race-against-the-clock games that test their English vocabulary knowledge and retention.

The Oxford 2000 is the latest wordlist in a hugely successful series that includes the Oxford 3000 and Oxford 5000. The wordlist covers around 55-60 topics that typically occur in primary/ elementary school learning materials including ‘content’ topics (animals; the environment), ‘functions’ (classroom language; describing things) and ‘notions’ (facts, ideas and opinions; time).

Speaking on the agreement, Joseph Noble, Head of Licensing at OUP’s English Language Teaching division said: “We are always looking to bring our market-leading resources for vocabulary-learning to new audiences and are delighted to see the Oxford 2000 words list being used in an innovative way by Cookie Langs.”

Sang Choi, CEO of Cookie Langs, said: “Using the Oxford 2000 will help us take the Battle App to the next level. The words and examples are excellent for young English language learners, and our collaboration with OUP will help provide a high-quality edutainment service for those learners. Cookie Langs will start by reaching out to educational institutions outside of Korea to drive interest in the Battle App.”

About Oxford University Press

Oxford University Press (OUP) is a department of the University of Oxford. It furthers the University's objective of excellence in research, scholarship, and education by publishing worldwide. OUP is the world's largest university press with the widest global presence.

It has become familiar to millions through a diverse publishing program that includes scholarly works in all academic disciplines, bibles, music, school and college textbooks, children's books, materials for teaching English as a foreign language, business books, dictionaries and reference books, and academic journals.

About Cookie Langs

Cookie Langs is a casual app developer based in South Korea. Although it is an incorporated company, Cookie Langs donates 20% of its profit to projects supporting vulnerable children.