Press release —

Panasonic Debuts New Men's Electric Shavers at 2015 International CES

For 60 years, Panasonic has been creating advanced electric shaver systems equipped with innovative technology. Today, Panasonic Consumer Electronics Company continues that tradition with the debut of the new LT-series Arc3™ 3-blade Wet/Dry Shavers at the 2015 International CES. Equipped with new features and design innovations including the Enhanced Multi-Flex™ Pivoting Head, the new LT-series have been designed to provide a close, comfortable shave experience. The new shaver series will be available in summer of 2015.

The ES-LT7N, ES-LT5N and ES-LT3N Arc3 Wet/Dry Men’s Electric Shavers are equipped with new features including the Enhanced Multi-Flex Pivoting Head which allows smooth, multi-dimensional movement of the shaver head– back and forth; left and right; up and down – for close, continuous contact with the skin and seamless tracing of the contours of the face, neck and jawline.

The new models also feature Panasonic’s Shave Sensor Technology, which detects beard density and automatically adjusts motor speed to provide a gentle, effective shave experience and reduce skin irritation. Sharp nanotech blades are powered by a 13,000 CPM (cycle per minute) linear motor and have been honed to an acute 30-degree angle for a superior cutting performance. Multi-fit Arc Foils follow the contours of the face for more efficient coverage and maximum comfort while shaving. Plus the new LT-series shavers are fully immersible in water, allowing for wet or dry shaving, in the shower, over the sink or even on-the-go.

Panasonic’s new LT-series Arc3 Men’s Electric Wet/Dry Shavers is now on display at the 2015 International CES in Las Vegas, booth #9808. For additional product information visit the Panasonic CES website at panasonic.com/CES and the Panasonic USA website at panasonic.com.

-ENDS-

Topics

  • Science, technology

Categories

  • beauty
  • ces2015

About Panasonic

Panasonic Corporation is a worldwide leader in the development and engineering of electronic technologies and solutions for customers in residential, non-residential, mobility and personal applications. Since its founding in 1918, the company has expanded globally and now operates over 500 consolidated companies worldwide, recording consolidated net sales of 7.74 trillion yen (57.74 billion Euro) for the year ended March 31, 2014. Committed to pursuing new value through innovation across divisional lines, the company strives to create a better life and a better world for its customers. For more information about Panasonic, please visit the company's website at http://panasonic.net/.

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