Press release -
3Gem announced as the PRCA exclusive research partners
The Public Relations and Communications Association (PRCA) is thrilled to announce its exclusive research partnership with 3Gem, a renowned global research and analytics provider, for the period of 2023-2025. This strategic collaboration aims to provide PRCA members with invaluable insights, data-driven strategies, and a deeper understanding of the ever-evolving public relations and communications landscape.
As part of the research partnership, PRCA members will have exclusive access to research reports, in-depth studies, and comprehensive industry analysis, covering a wide range of topics that impact the PR and communications field. The research findings will help PR professionals stay ahead of emerging trends, consumer behaviour shifts, digital advancements, and reputation management strategies.
Additionally, 3Gem will be an official sponsor of the PRCA UK Awards, the PRCA National Conference, and the PRCA DARE Awards.
PRCA Managing Director, Renna Markson, said:
"We are pleased to partner with 3Gem for this exclusive research collaboration. The PRCA remains steadfast in our commitment to equipping members with the precise tools, industry insights, and well-deserved recognition necessary to thrive in the PR landscape. This partnership will enable us to provide our members with state-of-the-art research, meticulous analysis, and exceptional industry events that shine a spotlight on the outstanding accomplishments of PR professionals."
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The Public Relations and Communications Association (PRCA) is the world’s largest professional PR body.
Representing 35,000 PR professionals in 82 countries worldwide, we are a global advocate for excellence in public relations. Our teams across Europe, the Middle-East and Asia-Pacific work with professionals around the world to co-ordinate our operations across six continents.
Our mission is to create a more professional, ethical, and prosperous PR industry. We champion - and enforce - professional standards around the world through our Professional Charter and Code of Conduct. The Code compels members to adhere to the highest standards of ethical practice.
We deliver exceptional training, authoritative industry data, and global networking, and development opportunities.
We also manage the International Communications Consultancy Organisation (ICCO) - the umbrella body for 41 PR associations and 3,000 agencies across the world. Additionally, we support the delivery of the Motor Industry Communicators Association (MICA).
