Google Image Ads Can Increase Your Visits by 14%

These are images that appear with your Google advert when it’s in the top 3 positions.

These are in beta test with Google and as a Google Partner we have access to set this up for you.

Please see the trials above.

They look great and best of all they lead to more people clicking on your adverts and drive costs down.

In early tests we can see an average results in a CTR uplift of 12-14%. (CTR = Click Through Rate)

We can only use them on 5 ad groups so we need to decide the most appropriate.

You need to provide at least 3 images (5 preferably) in the following format:

Dimensions: 640 by 360 pixels is preferred (320px by 180px minimum)

•  Aspect ratio: 16:9
•  File size: 5MB maximum per image
•  File format: Jpeg
•  Colour space: RGB
•  NO call to action buttons on the photos (These will be disapproved).
•  NO text on images

Note** Aspect ratio is important as your pictures will be shown in a landscape view.

PS. The great thing is if for some reason the Image Extension results in a CTR drop the extension will be disabled for that ad group.