Press release -
SkiStar - Olympic winter, easy travel and great value skiing for families in Scandinavia
SkiStar - Olympic winter, lots of snow, easy travel and great value skiing for families in Scandinavia
London, 11 February 2026. With the Milano Cortina Winter Games now underway, Olympic fever has reached Sweden and Norway, and with good reason. Both nations are consistently among the most successful at the Winter Olympics, thanks to long winters, reliable snow and outstanding places to train. These same foundations are what make SkiStar’s resorts in Sälen, Sweden, and Trysil, Norway, such attractive winter wonderland destinations for family ski holidays.
Easy access straight into the mountains
British skiers and families can take advantage of the direct flights from London and Manchester to Scandinavian Mountain Airport, operating throughout the winter season until April 2026. Getting in and out of the efficient airport is a breeze, and with transfers to both Sälen and Trysil among some of the shortest in the business (20 to 45 minutes), it means more time on the slopes and less time travelling – a rare treat for ski holidays and a huge bonus when travelling with children.
Deep snow, open slopes and a true winter wonderland
Recent heavy snowfall across the region has created excellent conditions in all of SkiStar’s resorts in Sweden and Norway, with deep natural snow both on and off-piste. The snow level forecast is looking stellar, ensuring strong conditions not just for the upcoming peak season but right through to Easter. With Easter falling early this year, skiers can expect the ideal combination of longer, brighter days and stable snow, just perfect for classic spring-winter skiing.
The snow and cold weather have also transformed the region into a true winter wonderland and it is just as magical off the slopes. Beyond skiing, take advantage of winter adventures such as cross-country skiing, snow-shoeing, and sledging on snow racers. To top it off, on clear nights there is even the chance to spot the northern lights.
Experiences dominating the winter of 2025/26
SkiStar continues to invest heavily in both Sälen and Trysil, with several new developments launched earlier this winter. Highlights include:
• Trysil’s new gondola opened in time for the opening of the season, and skiers already reap the benefits with much better access from the valley station. It carries up to 3,000 people per hour.
• A lift pass of four days or more in Sälen also includes the opportunity to ski for two days in Trysil, allowing visitors to experience two countries in one trip.
Family-friendly, affordable and ideal late-season skiing
SkiStar’s resorts are designed with families firmly in mind, offering accommodation close to the slopes including ski-in/ski-out, excellent ski schools with instructors tuned in to children’s needs and a sense of fun in leaning, charming children’s ski area’s and dedicated runs through forests including pit-stops for freshly made warm waffles.
The weeks between 1st and 29th of March form part of the shoulder season, offering significantly more affordable prices while still benefiting from excellent snow conditions and quieter slopes – perfect for those looking for a romantic getaway of a ski break with friends.
Late-season skiing and the Easter holidays are particularly appealing for families seeking reliable snow without the crowds. “For me, the period between the sports holidays and Easter is a personal favourite – with well-groomed slopes, great snow availability and a wide range of activities both on and off the mountain,” says Gudrun Sanaker Lohne, Destination Manager at SkiStar Trysil.
Add in cosy lodges, tucked-away cabins and overall Scandinavian cosiness and you have all the ingredients for a truly special late-season ski break with SkiStar in Trysil and Sälen. Half board or self-catering is available, along with a wide selection of restaurants.
Easily accessible from the UK
Aside from booking holiday directly with SkiStar the following UK operators offer package holidays to Sälen and Trysil: skiScandinavia, Crystal Ski, Ski Safari, Ski Solutions, Absolute Snow, Iglu and Heidi.
To take advantage of the great access with direct flights from the UK to Sälen and Trysil with either easyJet or operators mentioned above, please visit the Scandinavian Mountains Airport: Destination/Schedule | Scandinavian Mountains Airport
For full details please visit www.skistar.com/en/
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About SkiStar
SkiStar owns and operates five of the region's largest alpine ski resorts: Sälen (incl. Hammarbybacken i Stockholm), Åre and Vemdalen in Sweden and Hemsedal and Trysil in Norway. SkiStar's vision is to create memorable mountain experiences as the leading holiday operator for Scandinavia.
SkiStar's ski resorts are the perfect destination for those who are active and like to enjoy life to the fullest. Families and friends can enjoy fantastic days on the ski slopes. Many have discovered the joys of downhill skiing, but a holiday on the slopes is the perfect opportunity to exercise, to recharge your batteries and to socialise with friends and family.