Press release -

Truly wireless and behind-the-neck headphones join 1000X industry-leading noise cancelling family from Sony

Sony | Headphones Connect app updated with World’s First[1] for headphones activity-recognising “Adaptive Sound Control” and “Atmospheric Pressure Optimising” features

Industry-leading noise cancellation[2] in three headphone styles for Autumn 2017; new designs in truly wireless and behind-the-neck join headband style

World’s first on a companion app for headphones is the activity- recognition feature ‘Adaptive Sound Control’. This detects what you are doing whether stationary, walking or riding the bus, and automatically switches to your preferred noise cancellation settings for that activity

World’s first ‘Atmospheric Pressure Optimising’[3] feature that analyses the atmospheric pressure of your surroundings and then optimises your headphones’ noise cancelling performance

Sony launches three new variations of wireless headphones with industry-leading noise cancellation technology in the 1000X series, for you to escape the noise around you and focus on the music you want to hear.

The star of the show is the truly wireless style WF-1000X, completely free of wires and fitting snugly in your ear while incorporating industry-leading noise cancelling technology[4]. The behind-the-neck style WI-1000X is designed for the practical and smart commuter, who likes to listen in silence while travelling. WH-1000XM2 are the new headband-style premium NC headphones, offering multiple new features and exceptional battery life, for a deeper, longer listening experience and more options to tailor the sound to your environment.

Using the new Sony | Headphones Connect app[5] with the new 1000X headphone series gives you more flexibility on adjusting the sounds you want to listen to. The Adaptive Sound Control feature, a world’s first for headphones, gives you the freedom to control the sounds from your headphones. It lets you customise the Noise Cancelling and Ambient Sound settings and your preferences in the app to change automatically, depending on where you are using them and what you want to hear.

With the WH-1000XM2 and WI-1000X you also get the world’s first “Atmospheric Pressure Optimizing” feature that uses sensors to detect the air pressure around you and optimise the Noise Cancelling accordingly.

These two new smart listening experiences are realised by the SENSE ENGINE™[6] which is an integrated technology of Sony’s unique audio signal processing and analysing techniques. This technology provides an individualised experience for every single sound, including music and ambient sound, tailored to the user's preferences.

Truly wireless minimalism with WF-1000X

The innovative and minimal design lets you place the stylish WF-1000X buds comfortably in your ears, tune in to your music, and tune out of the real world. Having no wires whatsoever frees you to go about your business in a simple and seamless manner.

With a 6mm driver, the sound from these headphones is dynamic despite their miniscule size. As soon as you take them out of the case these headphones automatically power on and connect to the last device they were paired with – pop them in your ears and you are ready to go.

Charge the WF-1000X in the sleekly designed charging case for up to 9 hours[7] of usage. With the WF-1000X you get true wearing comfort, functional beauty and sound that stays connected wherever you are.

WI-1000X for the sophisticated commuter

This stylish behind-the-neck wireless noise cancelling headphones are the perfect companion for the commuter who wants to add some sophistication and efficiency to their daily commute and business trips. This pair is the perfect flying partner when using Atmospheric pressure optimising mode.

The WI-1000X brings functionality and class to your daily life through its intuitive design, including zip style cable management and vibration alerts for incoming calls. They have up to 10 hours of battery life with a wireless connection or, to make the most of in-flight entertainment, up to 14 hours via a wired audio connection with industry leading noise cancellation.

The hybrid driver system with BA and 9mm dynamic driver units brings optimal sound quality to your ears and with a multitude of other sound features such as High-Resolution Audio, LDAC, DSEE HX and S-Master HX.

Upgrade to the WH-1000XM2

Benefitting from all the award-winning features of the MDR-1000X and bringing even more to the table, the WH-1000XM2 does not disappoint with the best noise cancelling technology combined with unique Ambient Sound mode, Personal NC Optimizer and Quick Attention mode in this headband style.

If you are a frequent flyer the new Atmospheric Pressure Optimizing[8] feature analyses your surrounding atmospheric pressure and improves the NC performance to make a difference to the comfort of your flight.

Enhanced to be capable of up to 40 hours of battery life with an audio cable or up to 30 hours battery life in wireless, this pair also has Quick Charging function to gain 70 mins of battery life in just 10 minutes of charging, letting you use your 1000XM2 wherever you are, whether that be flying[9] across the sky or on your commute to work.

Control your senses with your mobile

For the 1000X family the companion Sony | Headphones Connect app is packed full of Sony smart features for adaptable listening. Using this app with each of the three pairs of headphones in this series you will have easy control of the features via your mobile device.

– ENDS–

WF-1000X will be priced at approximately £200/€250 (Irish price) and available from September 2017

WI-1000X will be priced at approximately £300/€370 (Irish price) and available from September 2017

WH-1000XM2 will be priced at approximately £330/€400 (Irish price) and available from September 2017

Pricing will vary by retailer.

Please contact Hope&Glory PR for more information on sonysound@hopeandglorypr.com

[1]As of August 31st 2017. According to research by Sony Corporation.

[2]As of August 31st 2017. According to research by Sony Corporation, measured using JEITA-compliant guidelines. In headband, behind-the-neck, and truly wireless style of wireless noise cancelling headphones market.

[3] Available on WH-1000XM2 and WI-1000X only. Activated with app or press & hold the NC button on headphones.

[4] Among truly wireless style headphones. According to research by Sony Corporation, measured using JEITA-compliant guidelines.

[5] Compatible with Android 4.4 or later. iOS 9.0 or later and compatible with iPhone, iPad, and iPod touch.

[6] SENSE ENGINE is a trademark of Sony Corporation.

[7] 3 hours of battery life per charge. The charging case can charge the WF-1000X 2x over, i.e 3hrs + 2x3hrs by case.

[8] Available on WI-1000X and WH-1000XM2 only.

[9] When using wireless function in an aircraft please make sure you are allowed to use Bluetooth® connection.

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Sony Corporation is a leading manufacturer of audio, video, imaging, game, communications, key device and information technology products for the consumer and professional markets. With its music, pictures, computer entertainment and online businesses, Sony is uniquely positioned to be the leading electronics and entertainment company in the world. Sony recorded consolidated annual sales of approximately $76 billion for the fiscal year ended March 31, 2017. Sony Global Web Site: http://www.sony.net/

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