Cheapflights.co.uk: Cheapflights.co.uk Announces Major New Additions and Mobile Site

Find Holiday Inspiration With the Latest Feature and Check Deals on the Move

Cheapflights.co.uk is launching a new feature on its site providing inspiration to travellers who are open to suggestions or maybe haven't made up their mind about where to visit -- and is rolling out a site specifically designed for users of smartphones.

The new 'Be Inspired' search tab helps travellers find the perfect destination and type of holiday at a cost and time that's right for them. With one click on the new globe icon, holiday-makers can now look for a deal in the same way they would describe a trip they want to take. Opt for an adventure, beach, ski and snow, family, city or 'any' break and let Cheapflights find the best deals to match the requested time frame and departure point. Once the deals appear, users can filter their search with special sliders to revise budget, continent -- and even the preferred average temperature.

In a further development, to boost convenience and fast access to travel deals anytime and anywhere, Cheapflights is offering a mobile site that brings this new style of inspirational search, as well as traditional deals search, to smartphone users, via m.cheapflights.co.uk.

"We want travel search to reflect how people think and talk about planning a trip," says Chris Cuddy, CEO of Cheapflights Media. "The most important points for coming up with a travel plan are when, where and how much. We've designed our new search tools to be a natural extension of a trip planning conversation, delivering mobile as well as our desktop, so that whenever or wherever a travel discussion breaks out, we are there to deliver the right destinations and deals."

Going Mobile
With the launch of the new mobile site, m.cheapflights.co.uk, users on the go can access Cheapflights.co.uk's inventory of deals on flights departing in the next 90 days.

The streamlined mobile site offers three user paths, selected by icons across the top:

• Deals Search -- the plane icon on the left takes users directly to a mobile-optimised version of Cheapflights' popular deals search, where they can plug in a departure and a destination and see a selection of flight deals from our airline and online travel agent partners.

• Inspiration Search -- the globe icon in the middle links to the inspiration search, which maps a range of deals and destinations available to help would-be travellers see all their trip possibilities in a glance. Users can simply select or use the phone's GPS location finder to auto-locate a departure point. They then choose their preferred departure time frame and have the option to select price range and trip type, such as ski & snow, beach or family. Deal options show up on a map, and users have the power to edit the search and learn more about the chosen destination to find just the right trip. They can then share the deal they have found with other would-be travellers via email, Twitter and Facebook.

• My Suitcase -- the luggage icon on the right provides a new packing and planning guide. It includes helpful 'don't forget' lists to prepare for the trip, what to consider on the day of travel and further information on the chosen destination while travellers are there, such as shopping and restaurant details, and more insider tips.

The 'Be Inspired' tab on Cheapflights.co.uk and the new site for mobile phones, m.cheapflights.co.uk, will be live from 17 January 2011.

About Cheapflights Media
Cheapflights Media is an international media network providing users with different ways to find low cost travel. Since 1996, Cheapflights Media has been helping consumers research, compare and save on domestic and international travel. Our flagship brand, Cheapflights, is one of the largest flight deals publishers, delivering over 4 million deals daily. With brand-name deals on airline tickets from more than 300 partners and 600 airlines and a team of travel experts hand picking the best offerings, Cheapflights offers visitors a mix of deals they can't find anywhere else. zugu, the newest brand in the Cheapflights Media portfolio, is a powerful and simple travel search engine that makes it easy to compare and select the lowest available fares online. By organizing flight options by date, airline and time, zugu helps consumers find the best fares based on their travel terms. There are currently Cheapflights-branded sites for the U.K., U.S., Canada, Germany, Australia & New Zealand, France, Italy and Spain. zugu is available in the U.K., U.S. and Germany. For more information, visit www.cheapflights.co.uk

For further information please contact:
Leila Stocker at Rooster PR
Tel: +44 (0) 20 7953 8781
Email: Email Contact