Press release -
Elevate Everyday Hygiene: i.life E by Ideal Standard Combines Contemporary Design, Practical Features and Simplicity of Use
Introducing Ideal Standard’s i.life E – a smartly built shower toilet that redefines the balance between sleek aesthetics, intelligent functionality, and ease of use. Making its debut at ISH 2025, i.life E seamlessly blends modern design with a carefully selected range of comfort and hygiene features, making it an ideal choice for contemporary homes and premium hospitality settings.
Thoughtful Features for Comfort & Hygiene
i.life E offers a well-balanced selection of shower functions, including front and rear wash with four spray modes, adjustable nozzle position, and customisable water pressure and temperature – each available in three settings. These capabilities are complemented by intuitive comfort elements such as an integrated dryer with adjustable temperature, a night light for added convenience, and a durable soft-close seat and lid.
Hygiene is a key focus, with practical features such as pre- and post-rinsing of the nozzle, a replaceable nozzle tip for added cleanliness, and a built-in descaling programme to prevent limescale build-up and enhance durability. The rimless wall-hung bowl further ensures effortless maintenance and optimal hygiene.
For added convenience, the sensor-integrated seat activates functions only when needed – a feature especially beneficial for families and hospitality environments. Furthermore, the intuitive remote control, with its large, easyto-use buttons and light signals, ensures seamless operation for all users, including those new to shower toilets.
Accessible Innovation for Modern Bathrooms
Featuring a simple yet elegant design with soft, rounded shapes, i.life E integrates effortlessly into a variety of interior styles. Drawing on Ideal Standard’s decades of expertise in bathroom innovation, it delivers reliable quality and an intuitive user experience, offering outstanding performance while remaining accessible to a broad audience.
“i.life E perfectly exemplifies how the combined expertise of Villeroy & Boch and Ideal Standard drives meaningful product innovation. As Ideal Standard’s f irst shower toilet, it brings together practical functionality and contemporary design while perfectly complementing the Villeroy & Boch ViClean portfolio. By drawing on Ideal Standard’s manufacturing expertise and Villeroy & Boch’s deep knowledge in this category, we have created a shower toilet that delivers reliable quality and a well-considered set of features – offering an enhanced experience at an accessible price point,” said Sven Ullrich, Executive Vice President Marketing, Product Management and R&D at at Villeroy & Boch.
The i.life E shower toilet launches in July 2025.
Topics
The Villeroy & Boch Group is one of the global leaders in premium dining & lifestyle, as well as bathroom and wellness products. Founded in 1748 and headquartered in Mettlach, Germany, the company stands for innovation, design and quality. With its two main brands Villeroy & Boch and Ideal Standard, the Group has about 12.000 employees and is present in around 140 countries worldwide.