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Readly in AdAge

This new ad campaign may be in response to the entrance of a new competitor, Readly. Sebastian adds, “The business model got an endorsement of sorts this week when Next Issue Media got a new competitor: Sweden-based Readly, which also sells digital access to a collection of titles for $9.99 a month. It rolled out in Sweden in March, according to Henrik Barck, the company’s co-founder.”
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Readly in AdAge

This new ad campaign may be in response to the entrance of a new competitor, Readly. Sebastian adds, “The business model got an endorsement of sorts this week when Next Issue Media got a new competitor: Sweden-based Readly, which also sells digital access to a collection of titles for $9.99 a month. It rolled out in Sweden in March, according to Henrik Barck, the company’s co-founder.”