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Latest news

Blueair awarded “Most Popular Brand” among Chinese online household electrical appliances

Blueair awarded “Most Popular Brand” among Chinese online household electrical appliances

Press Releases   •   Feb 09, 2018 12:45 GMT

Blueair, a world-leader in indoor air purification for home and professional use, won three awards including “Most Popular Brand” and “High-end Smart Product” at the China Household Appliances Online Summit in Beijing. In addition, Blueair China General Manager Maggie Chan, was awarded “Exemplary Industry Figure”.

Blueair launches Cabin Air for in-car air purification

Blueair launches Cabin Air for in-car air purification

Press Releases   •   Feb 06, 2018 07:00 GMT

Blueair, a world-leader in air purification solutions, today launched Cabin Air to meet consumer needs for clean air in cars, trucks and other road vehicles. The in-vehicle air purifiers which will be on the market in the second quarter of 2018, are based on Blueair’s 20 years’ experience of developing state-of-the art air purifiers for home and professional use.

Blueair calls on the UN to add a Sustainable Development Goal on “Clean Air”

Blueair calls on the UN to add a Sustainable Development Goal on “Clean Air”

Press Releases   •   Feb 02, 2018 19:33 GMT

Today, at the inaugural UN Forum on Global Medical Health & Environment, Blueair, a world-leader in air purification solutions, called on the international community to add a Sustainable Development Goal on “Clean Air”.

Blue Pure 411 wins Best of the Best “Gold” at Housewares Design Awards

Blue Pure 411 wins Best of the Best “Gold” at Housewares Design Awards

Press Releases   •   Feb 01, 2018 08:10 GMT

Blueair is once again recognized for its iconic design. During the 2018 Houseware Design Awards, Blueair was awarded Best of the Best “Gold” for the modern, cool design of its Blue Pure 411 air purifier. The Housewares Design Awards, the premier awards focused on housewares design innovation, honor design that improve everyday living.

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Swedish Asthma and Allergy Association recommends Blueair for people with asthma, allergies and other respiratory problems

Press Releases   •   Jan 23, 2018 06:30 GMT

Blueair, a world leader in air purification for home and professional use, proudly announces that respected Swedish Asthma and Allergy Association recommends four of its air purifiers for people with asthma, allergies and respiratory problems: Classic 405, Classic 480i, Classic 605 and Classic 680i.

Air purifiers will help you stay well during flu season

Air purifiers will help you stay well during flu season

Press Releases   •   Jan 22, 2018 06:42 GMT

Vaccination still remains the most effective method for flu prevention according to health professionals, but there is evidence that air purifiers using HEPASilent™ filtration technology can help you stay well during the flu season.

Blueair improves guest experience at Fairmont Beijing

Blueair improves guest experience at Fairmont Beijing

Press Releases   •   Jan 02, 2018 08:05 GMT

Blueair, a world leader in air purification solutions, is proud to announce that guest satisfaction, Trip Advisor rating and number of return guests have improved following the installation of its top range air purifiers at the Fairmont Hotel in Beijing.

Blueair appoints Chief Customer Development Officer & VP Global Sales

Blueair appoints Chief Customer Development Officer & VP Global Sales

Press Releases   •   Jan 01, 2018 08:48 GMT

Blueair, a world leader in air purification solutions, today announced that Henk in ‘t Hof has been appointed Chief Customer Development Officer & VP Global Sales. Henk has 25 years of experience in strategy creation, brand development and sales management within the global consumer products domain.

Blueair launches first ALIBABA TMALL Super Brand Day for Air Purifiers

Blueair launches first ALIBABA TMALL Super Brand Day for Air Purifiers

Press Releases   •   Dec 27, 2017 12:37 GMT

Today, Swedish Blueair, a world leader in air purification solutions, launched the first Alibaba TMALL Super Brand Day for air purifiers in the Shanghai Super Brand Mall. The purpose of the joint TMALL-Blueair on- and offline event was to introduce “air purifiers” as the 4th "must-have" household appliance for the Chinese family.

Blueair discusses new solutions for people “on-the-go” at Formula E in Hong Kong

Blueair discusses new solutions for people “on-the-go” at Formula E in Hong Kong

Press Releases   •   Dec 02, 2017 08:00 GMT

Today, Blueair, a world leader in air purification solutions and the Formula E “Official Clean Air Provider” presented its state-of-the art air purification products for home and in-cabin use at the opening of the international urban street race Formula E in Hong Kong.

Blueair adopts Baby Panda JOY following launch of new playful JOY collection

Blueair adopts Baby Panda JOY following launch of new playful JOY collection

Press Releases   •   Nov 30, 2017 14:49 GMT

Blueair, a world leader in air purification solutions, has adopted a baby panda named JOY from the Chengdu Research Base of Giant Panda Breeding. Blueair will also become the official baby panda clean air supplier at the Chengdu Research base.

Blueair and Formula E Racing Hong Kong Team Up at FIA Formula E HKT Hong Kong E-Prix

Blueair and Formula E Racing Hong Kong Team Up at FIA Formula E HKT Hong Kong E-Prix

Press Releases   •   Nov 23, 2017 11:34 GMT

Blueair, a world leader in air purification solutions, has announced a partnership with Formula E Racing (Hong Kong) Ltd, the organizer of the FIA Formula E HKT Hong Kong E-Prix. Swedish Blueair will be the ‘Official Clean Air Provider’ at the HKT Hong Kong E-Prix, which takes place on 2-3 December at Hong Kong’s iconic Central Harbour front circuit.

Blueair Launches Advanced Air Purifiers for Consumers in the Middle East

Blueair Launches Advanced Air Purifiers for Consumers in the Middle East

Press Releases   •   Nov 08, 2017 07:59 GMT

Blueair Classic, Sense+ and Pro aimed at improving the health and well-being of consumers in the region

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Blueair Classic 405 “Best in test” in independent laboratory testing of air purifiers

Press Releases   •   Sep 26, 2017 10:46 GMT

STOCKHOLM – September 26, 2017 – Among 12 different brands tested, Blueair Classic 405 has a “superior air purification capacity” according to Testfakta Research laboratory tests performed by independent accredited Intertek Testing & Certification and IBR Laboratories.

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Blueair launches new range of state-of-the art Wi-Fi connected air purifiers in the Philippines

Press Releases   •   Aug 23, 2017 08:57 GMT

The world-leader in clean air technology, Swedish Blueair, today launched its New Classic series in the Philippines. The new range models, Classic 205, Classic 480i and 680i, are wi-fi connected and have the highest Clean Air Delivery Rate (CADR) on the Philippine market.

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Blueair Appoints Arvind Chabra As New Country Head India

News   •   Mar 01, 2017 14:38 GMT

The newly appointed head of Blueair India, Mr. Arvind Chabra, will be responsible for rapid scaling of Blueair Indian business operations.

Blueair sets out ambitious clean air vision for global expansion

Blueair sets out ambitious clean air vision for global expansion

Press Releases   •   Feb 21, 2017 12:35 GMT

Blueair has outlined ambitious plans to take the company into the next stage of its growth and capitalize on new market opportunities following the completion of its acquisition by Unilever.

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Blueair Air Purifiers Deliver Invigorating Air When The Training Gets Tough In Gyms

Press Releases   •   Feb 18, 2017 18:25 GMT

Blueair air purifiers deliver a breath of invigoratingly cleaner air when the training gets tough for Sweden’s America’s Cup elite athlete preparing for the challenge in their gym on Bermuda. Blueair has donated two top performing Pro air purifiers to the Artemis Team as it prepares its challenge for the world's oldest sporting trophy.

Sweden’s Blueair launches new-generation Wi-Fi enabled room air purifiers to help Thai consumers tackle 99.97 percent of indoor air contaminants

Sweden’s Blueair launches new-generation Wi-Fi enabled room air purifiers to help Thai consumers tackle 99.97 percent of indoor air contaminants

Press Releases   •   Feb 13, 2017 12:38 GMT

Blueair launches latest Classic air purifier models to Thai consumers. The new Blueair Classic comes with digital displays that lets you see and control the air you breathe to make sure it’s free of airborne dust and smoke particles, chemicals and viruses.

Sweden’s Blueair enters GCC’s US$86 million air purifier market

Sweden’s Blueair enters GCC’s US$86 million air purifier market

Press Releases   •   Feb 12, 2017 10:51 GMT

Blueair has opened a hub office for its activities within the GCC (Gulf Cooperation Council) alliance in fast-growing Dubai. Blueair products tackles 99.97 percent of airborne contaminants such as dust and smoke particles, chemicals and viruses