REDKEN for Hermes PFW AW14

HERMES
FALL - WINTER 2014

Hair by Guido, Redken Global Styling Director

Redken Global Styling Director Guido drew inspiration from classic 70's film stars that really epitomized effortless beauty. In order to create a similar feel for Hermes, Guido used two key blowdry products before twisting the hair to one side for an elegant finish. Hairsprays were left aside so that the hair remained soft and easy. It was important for the hair to feel rich and luxurious for Hermes, so I used pillow proof blowdry express primer and satinwear 02 prepping blow-dry lotion to get that gorgeous blowout prior to styling. Once the hair was dry, I created a slight twist around the face and secured it with a pin behind the right ear. It was an understated style, but incredibly elegant nonetheless. 

-Guido, Redken Global Styling Director

Redken Products Used:

-pillow proof blowdry express primer

Create the Look:

1.Spray pillow proof blowdry express primer on damp hair

2. Apply satinwear 02 prepping blow-dry lotion

3. Blowdry hair with a round brush

4. Create a clean side part to the left

5. Twist front section and pin behind right ear

Attached high resolution images may be used for editorial use only, and cretit must be given to photographer Greg Kessler for Redken. When using our backstage/FW photos, we request them to be published with REDKEN Styling product images. The backstage/FW photos may not be used alone in articles with only product images from competing brands.

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