Arla Baby&Me® Organic clicks into the UK
Arla’s expansion of Baby&Me Organic brand will see first UK direct to consumer offering to pro-vide convenience of online shopping
Arla’s expansion of Baby&Me Organic brand will see first UK direct to consumer offering to pro-vide convenience of online shopping
Arla Foods Limited will acquire Yeo Valley Dairies Limited, a subsidiary of the Yeo Valley Group Limited. The transaction will give the farmer-owned dairy cooperative the rights to use the Yeo Valley brand in milk, butter, spreads and cheese under an intellectual property licence with Yeo Valley.
Let’s be honest, it’s hard to be fussed about fibre, even though you’re probably not getting enough of it . Introducing Arla Fibre. A delicious new range of yogurts that not only taste great but are a great source of fibre too. Now you can enjoy a tasty yogurt with added fibre, but without the taste or texture of fibre, meaning it goes completely unnoticed.
Arla Foods has been voted ‘Product of the Year’ for the third consecutive year, winning the 2018 accolade for its Free Range Organic Milk in the Dairy & Free From Drinks category.
Arla Foods, the farmer owned dairy company, is to expand its successful protein range, with the launch of Arla Protein Milk, in a move that sees it continue to innovate in the dairy sector through increasing protein content via everyday dairy products.
The UK, Arla’s largest market, sees net revenue up four per cent overall year-on-year. UK performance driven by revenue growth of 10 per cent across its branded portfolio with stand-out performance of Arla branded products with a 15 per cent rise.
Working together with McDonald’s, Arla is launching a new co-branded Happy Meal and Arla Organic Milk bottle which will roll-out across McDonald’s UK restaurants.
Arla Cravendale® – the UK’s number one branded milk – has today launched a new £3m advertising campaign, bringing the drink’s fresh tasting qualities to screens across the country.
Arla Foods, the farmer-owned dairy company and a principal sponsor of Open Farm Sunday 2017, welcomed over 75,000 visitors through the gates of 60 dairy farms on Sunday, 11 June, a significant increase on last year.
Arla Foods, the farmer-owned dairy company has launched a new TV advert for Arla skyr. The Icelandic-style yogurt brand has returned to screens for a second time following the successful first advert “The Messenger”.
Arla Foods UK has capped off an incredible first year for Arla B.O.B after it was awarded ‘Product of the Year 2017’ in the milk category. Launched exactly a year ago by the farmer-owned dairy company, Arla B.O.B was recognised by the highly prestigious consumer survey on innovation.
Arla is responding to the resurgence of organic in the UK with the launch of its first branded organic product, Arla Organic Farm Milk, which aims to make organic milk more accessible to all.
Arla Foods is a global dairy company and co-operative owned by 10,300 dairy farmers with around circa 2,500 of whom are British.
Dating back to 1881, Arla’s purpose is to secure the highest value for its farmers’ milk, while creating opportunities for their growth. With production facilities in 11 countries and sales offices in a further 30, Arla is the world’s fifth largest dairy company and largest supplier of organic dairy products. Arla has a total of more than 18,000 colleagues and its products are sold under the well-known brands Arla®, Lurpak® and Castello® in more than 100 countries.
Arla Foods UK is the largest dairy company in the country and is home to leading dairy brands Anchor®, Cravendale, and Lactofree® with a turnover of €2.2 billion. As well as being a leading supplier of fresh milk, number one in butter, spreads and cream, Arla is the UK’s largest cheese manufacturer. It has also built the world’s largest fresh milk facility located at Aylesbury and has plans for it to be the first zero carbon site of its kind. The UK business has a team of approximately 3,500 colleagues located at its dairies, distribution centres and head office.
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