Northern Norway has emerged as one of the world’s most sought-after locations to experience the northern lights. Once an exclusive natural wonder witnessed only by locals and explorers, the aurora borealis and its greens, purples and reds, now draw visitors from around the world seeking the wonders of the Arctic sky.
Visit Svalbard, on behalf of the Svalbard Tourism Council (SRR), has announced the implementation of its comprehensive set of sustainable marketing guidelines. With a steadfast commitment to responsible tourism, Visit Svalbard aims to create a positive impact on the environment, local communities, and wildlife by promoting the destination in an ethical and sustainable manner.
The Truls campaign "13,000 Reasons to visit Northern Norway" won gold in the" Best in show "category during the HSMAI's Adrian Awards 2022, which is the travel industry's response to the Oscars.
The fact that we, together with Visit Norway, win an international award for a campaign developed for the Norwegian market where we have used comments from foreign guests who have visited Northern Norwa
