News -
Producer newsletter | may'22 | Champagne Club by Richard Juhlin
Dear all !
Spring is the most beautiful time of the year! Shivering in the dark and trudging in the snow is simply not our thing. When spring finally blooms in a cavalcade of colors, warmth and the chirping of birds, various existential worries rise abruptly. Like a flick with a magic wand ...
Me & Björnstierne just came back after two (!) trips to our beloved Champagne. Now our energy is at the highest level !
Below You will find some news about the up-coming release of the new epic book 'Champagne Magnum Opus - the international version' , the concept of 'Champagne Hiking', producer profile & sample requests.
CHAMPAGNE HIKING - the app & concept
As a member in Champagne Club You can access the app with the same log-in. [read more about the app]
AMBASSADORS Now we ask You to be an ambassador of the app & to fill the app with all Your fantastic Champagne Hiking photos & experiences [both old & new photos can be used.]
OWN YOUR LOCATION We would like You to post a Champagne Hiking post @ Your winery, wine cellars & vineyards. As a marketing tool show this to Your clients, friends & staff.
ACCESS You all have access via Your e-mail address & the link sent to You before. If more members of Your team needs access, please let us know! We will register them, free of charge of coarse.
-
The new concept is as simple as it is wonderful for the champagne lover;
'You post your own champagne experiences in different places. Find a great spot, take a picture of an open bottle and glass when you drink champagne. Post it in the app. Share it in the app & social media, build your own champagne community. Post Your tasting note & score & compare with Richard Juhlins tasting note & score.'
Have fun with Champagne Hiking!
-
My hunt for new champagne experiences has brought me to the most beautiful and exciting places. My favourite memories are linked to the moments when I enjoyed well selected champagnes in harmony with the beauty of nature. For a long time I have been analyzing why a certain champagne tastes best at a particular time in a particular place. Travelling to optimize champagne experiences is the starting point for the book. I have called this concept CHAMPAGNE HIKING.
There is an increased understanding that all of our senses contribute when we experience pleasure. Factors such as location, company, and mood will affect the overall experience. When attending play or concert, this has long been a matter of course, but within the world of gastronomy this is a fairly recent realisation. This revolutionary idea is championed by fantastic food creators such as Heston Blumenthal, at The Fat Duck. As the guests take the first bite of a wonderful seafood dish, they might be offered sounds of waves hitting the shore, seagulls shrieking, and a light mist smelling of the sea. If he could, he would move you to the beach where the oysters were collected. While physical transportation is impossible, the divine champagne in the cooler bag will momentarily move your being the to the optimal location, one bottle at the time. And I will tell you how.
’Champagne Hiking is an invitation to enjoy discovering new spaces, a journey that will take you to new places, further afield, higher, deeper, stronger, right to the beating heart of Champagne, within each one of you. The sensations created through the tasting are liberated and amplified, through a new relationship with nature.’
IN THE NEW APP You will find; more than 13,700+ unique tasting notes & scores by Richard Juhlin [you can put in your own tasting notes], You can enjoy ’Champagne Hikings’ [post your own hikings, build champagne clubs with friends, follow leaderboards, read the book Champagne Hiking, listen to all the chapters in the book, post them on social media etc]
THE CONCEPT ‘Champagne Hiking’ is available in both as a book & a new app [both for iOS & Android]
PRODUCER PROFILE
In our work to update Your producer info for the new book 'Champagne Magnum Opus - the international version' we ask You to check out our info about You; web, adress, wine maker, production, producer profile, etc. [read more about your producer profile here]
