In the lead-up to the 2025 Stockholm Marathon, Craft joins forces with Houdini Sportswear to launch a nature-inspired version of the top-tier Kype Pro race shoe. This exclusive drop kicks off a larger collaboration with community activations and a pop-up retail experience in Stockholm.
Running footwear and apparel company Craft releases an Ultimate Guide to Running. The book is a 240-page long coffee table book with a preface by legendary long-distance runner Tommy “Rivs” Puzey. Although beautiful to look at with a high-end design, the book only contains two phrases: Left foot. Right foot.
– in collaboration with fashion-tech brand Bookman Sportswear brand Craft expands its high-performance product range with an all-new headlamp, especially designed for runners. A result of a close collaboration with fashion-tech brand Bookman, the new headlamp is lightweight yet powerful and comes with a minimalistic, small-sized design for simplicity and minimum bouncing.
If you are a dedicated athlete who leaves nothing to chance, you understand the importance of solid pre-season training. Offering excellent function, great comfort and contemporary design, the Pure collection from Craft Sportswear was developed for women like you.
If you like doing yoga or working out at the gym, you know that comfort and performance go hand in hand. Designed to boost your pre-season workout regimen, Seamless Touch from Craft Sportswear turns your hard training into a soft and unusually comfortable experience.