Latest news

  • Lars Larsen Group adjusts its strategic direction

    As part of Lars Larsen Group’s continued development and growth, and to highlight the importance that JYSK naturally holds within the group, adjustments are made to the way the group is presented.

  • Lars Larsen Group invests half a billion DKK in forest land in the Baltics

    As part of Lars Larsen Group’s ambition to contribute to growth and value for society, the company has decided to invest in forestry and the establishment of new forests in the Baltics. The investment will be made in collaboration with Dalgas, which has successfully operated in the Baltics for many years

  • SENG plans to close down in Sweden

    A challenging market characterised by strong competition means that the Lars Larsen Group-owned retail-chain, SENG, plans to close its Swedish stores down. At the same time, the subsidiary Sengetid.dk will close.

  • Lars Larsen Group and PKA join forces to invest in private equity

    Two of Denmark’s major investors are partnering to invest in private equity. Lars Larsen Group acquires a stake in the asset manager IIP Denmark, established and owned by the pension fund PKA. Simultaneously, Lars Larsen Group will invest a minimum of DKK 7.5 billion in IIP’s funds through to 2032. PKA continues as primary owner of and the largest investor in IIP.

  • JYSK opens in Morocco marking first entry in Africa

    Today, on 10 April 2025, JYSK opens the first two stores in Casablanca, Morocco. The opening not only establishes JYSK’s presence in Africa but also marks a significant milestone as the company expands into its 50th country.

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