Reports are pointing to a disastrous coffee harvest in Brazil but rising prices are not the only outcome. The challenging harvest exposes the convoluted and unfair mechanisms of the coffee trade, and the environmental and climate challenges that the whole industry must solve together. The good news is that when challenges become so apparent, it gives us the opportunity to do something about them.
On 7 March, 25 years has passed since the coffee group Löfbergs as the first larger coffee roaster in Sweden produced the first package of organic coffee. There was not much of a demand and few people were willing to pay extra for sustainably certified coffee, but the family-owned coffee roaster was still convinced that this was the future. Today, Löfbergs’s entire assortment is certified.
All companies have waste material that they don’t know what to do with. Swedish based coffee company Löfbergs teamed up with Stich N Stones and figured out that they can upcycle their coffee jute sacks into Coffee Sack Caps.
The ninth climate disclosure by the Haga Initiative shows that 11 of 12 member companies have reached the climate target by 2020, which is one year faster than planned. The coffee roaster Löfbergs is one of them. Altogether, the companies of the Haga Initiative have reduced their own emissions by 1.5 million tonnes of CO2e since they started measuring.
- Ten years with transparent climate targe
The Löfbergs group is working to close the packaging loop and contribute to a circular economy. The family-owned company recently conducted a successful test of producing fully recyclable packages made of 50% bio-based polymers. The new packaging will be used by the Danish brand, Peter Larsen Kaffe, and is approved for recycling in Denmark. It is a truly game changing package.
Their organic, Fairtrade labelled ICE Coffee has become the Swedes favorite. How popular will it be in Canada? At the RC Show in Toronto February 24-26 you will find out. Here, the Swedish coffee roaster Löfbergs, a family business founded in 1906, will offer both cold and warm coffee drinks, now available in Canada.
The Swedish based coffee group Löfbergs is a Family Business founded in 1906. We are more than 300 coffee lovers operating in ten core markets in Europe, sharing the passion for taste, trends and sustainability. We produce 12 million cups of coffee per day and is one of the world's largest purchasers of organic and Fairtrade-labeled coffee. The group includes the brands Löfbergs, Peter Larsen Kaffe and Kobbs.
Tolagsgatan 1
SE-652 21 Karlstad
Sweden
