Craft’s New Brand Film with Tim Tollefson Reminds Us: Running Is in Our DNA
Craft's new brand film reminds us that we’re all meant to run by transforming ultra runner Tim Tollefson into a caveman.
Categories: craftsportswear
-
-
Craft Extends Partnership with the Norwegian Ski Federation Cross-Country Team Until 2030
The Norwegian cross-country ski team will continue to compete and train in apparel from Craft until 2030.
-
The poster boy of ultrarunning, Tim Tollefson, joins Craft Elite Run Team
Sportswear brand Craft keeps on building its strong Elite Run Team, adding Tim Tollefson to the powerful roster. Having won the Javelina Jundred, Lavaredo Ultra Trail 120K, and Ultra Trail Australia 100K, as well as podiumed at the 2017 UTMB, Tim is one of the most successful male American 100-milers. Not shying away from the other side of the coin, Tim is also an important voice regarding the men
-
Until the U.S. Has Universal Health Care, Craft Offers Universal Health Wear
The United States is the richest nation in the world, yet it remains one of the few developed nations without universal health care. That reality seemed odd to Swedish sportswear brand Craft, resulting in a new campaign, “Universal Health Wear.”
-
Craft will be the new clothing supplier to the Swedish Handball National Team
Sportswear brand Craft will be the new clothing supplier to the Swedish Handball National Team. The 4-year collaboration, which includes the men’s, women’s and youth teams, begins July 1, 2019.
-
Craft infuses technical excellence into the Swedish Athletics' new super outfit
The collaboration between functional sportswear brand Craft and the Swedish Athletics national team is getting into shape with the development of the next generation's competition garments. In the development of the team's collection for the World Cup in Beijing, Craft has implemented the brand's close cooperation with the Swedish national team in XC skiing and the cycling team ORICA-GreenEDGE.
