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  • Presse-Einladung zur Vernissage: Ausgezeichnetes Design made in NRW

    Sehr geehrte Damen und Herren,
    wir laden Sie herzlich zur Vernissage der Sonderausstellung „World’s Best Communication Design 2024 and Highlights from NRW“ im Red Dot Design Museum Essen ein. Am Donnerstag, den 20. Februar 2025, ab 19 Uhr (Einlass ab 18.30 Uhr) haben Sie die Möglichkeit, die prämierten Arbeiten in einer Preview-Veranstaltung zu entdecken.
    Die Vernissage wird mit einer Begrüß

  • Ausgezeichnetes Design made in NRW: Kommunikationsdesign aus der Region überzeugt beim internationalen Red Dot Design Award

    Nordrhein-Westfalen glänzt mit Kreativität: Beim renommierten Red Dot Award: Brands & Communication Design wurden im Wettbewerbsjahr 2024 zahlreiche innovative Projekte aus der Region prämiert. Zu den Siegern zählen namhafte Agenturen wie Elastique. aus Köln, die D‘art Design Gruppe aus Neuss und BOK + Gärtner aus Münster. Auch große Unternehmen wie AXA, Busch-Jäger Elektro, Deutsche Lufthansa

  • Internationaler Designwettbewerb – Red Dot Award: Brands & Communication Design 2025 startet am 10. Februar

    Der internationale Designwettbewerb „Red Dot Award: Brands & Communication Design“ richtet sich an Agenturen, Designerinnen und Designer, Marken und Unternehmen aus aller Welt. Im Februar startet er in eine neue Runde: Vom 10. Februar bis 6. Juni 2025 können Projekte in den 18 Wettbewerbskategorien registriert werden.
    Alle Informationen zum Red Dot Award: Brands & Communication Design 2

  • Veröffentlichung des International Yearbook Brands & Communication Design 2024/2025 – 30. Ausgabe des Standardwerks für Kommunikationsdesign

    Die 30. Ausgabe des Red Dot-Jahrbuchs für Kommunikationsdesign, das „International Yearbook Brands & Communication Design 2024/2025“, erscheint am 18. November. Seit 1995 werden die prämierten Projekte des weltweit renommierten Wettbewerbs in Buchform verewigt.
    Manifestation eines Designgedächtnisses seit 1995Unter dem Titel „Jahrbuch Kommunikations-Design“ erscheint 1995 die erste Ausgabe

  • Preisverleihung des Red Dot Award: Brands & Communication Design 2024 – Ehrung der besten Designer und Agenturen

    Am 1. November 2024 wurden in Berlin die Sieger des Red Dot Award: Brands & Communication Design geehrt. Gäste aus etwa 35 Nationen folgten der Einladung zur Preisverleihung. Besondere Höhepunkte waren die Bekanntgabe der Sieger des Red Dot: Grand Prix sowie die Ehrung der Red Dot: Agency of the Year 2024, PepsiCo Design and Innovation. Auch die Übergabe des Red Dot: Junior Prize erntete staun

  • Kaffeezubereiter aus Porzellan überzeugt die Red Dot Jury

    Im Red Dot Award: Product Design konnte die Designerin Karolína Jeřábková die Red Dot Jury überzeugen. Sie war eine der 50 jungen Talente, die beim Young Professionals Application Day ausgelost wurden und so die Chance auf eine kostenlose Teilnahme am Wettbewerb erhielten.
    Interview mit Young Professionals Application Day Siegerin Karolína Jeřábková
    Karolína Jeřábkovás Kaffeezubereiter, Cups

  • Evig Leuchte überzeugt die Red Dot Jury

    Im Red Dot Award: Product Design konnte die Designerin Parisa Ebadat die Red Dot Jury überzeugen. Sie war eine der 50 jungen Talente, die beim Young Professionals Application Day ausgelost wurden und so die Chance auf eine kostenlose Teilnahme am Wettbewerb erhielten.
    Interview mit Young Professionals Application Day Siegerin Parisa Ebadat
    Im Interview spricht Parisa Ebadat über ihr Engageme

Social Media

Table Frame X - Desks

Table Frame X reinterprets post-war functionalism design with a modern edge. Its minimalist structure, made from a clever mix of round and rectangular tubing, combines clean aesthetics with surprising stability and height adjustability. Designed for flexibility, it works equally well as a desk, workbench, dining table or writing station – solo or in series. Flat-packed and compact, it suits today’s mobile lifestyles and simplifies online logistics. A contemporary piece rooted in design history, built for everyday versatility.

Manufacturer & In-house design: @modulorberlin / Germany

🏆 Red Dot: Best of the Best | Product Design 2025

Follow @reddotdesignaward for the best products, brands and concepts in design.

RED DOT DESIGN AWARD

PRODUCT DESIGN

INDUSTRIAL DESIGN

Table Frame X - Desks Table Frame X reinterprets post-war functionalism design with a modern edge. Its minimalist structure, made from a clever mix of round and rectangular tubing, combines clean aesthetics with surprising stability and height adjustability. Designed for flexibility, it works equally well as a desk, workbench, dining table or writing station – solo or in series. Flat-packed and compact, it suits today’s mobile lifestyles and simplifies online logistics. A contemporary piece rooted in design history, built for everyday versatility. Manufacturer & In-house design: @modulorberlin / Germany 🏆 Red Dot: Best of the Best | Product Design 2025 Follow @reddotdesignaward for the best products, brands and concepts in design. RED DOT DESIGN AWARD PRODUCT DESIGN INDUSTRIAL DESIGN

OZREE - Hand tools

To celebrate 90 years of precision, Mitsuboshi Diamond Industrial revisits its origins with the OZREE glass cutter. Designed to balance function and form, the tool features a high-quality cutting wheel for smooth, fluid motion—resembling the control of calligraphy. Its tip remains clearly visible at all times, allowing for exact guidance. The handle, shaped with inspiration from traditional Japanese craftsmanship, combines diamond-cut texture with ergonomic clarity. Deep black tones and intricate geometry give the cutter both presence and restraint.

OZREE is a quiet celebration of traditional craftsmanship, reimagined for today.

Manufacturer & In-house design: Mitsuboshi Diamand Industrial / Japan

🏆 Red Dot: Best of the Best | Product Design 2025

Follow @reddotdesignaward for the best products, brands and concepts in design.

RED DOT DESIGN AWARD

PRODUCT DESIGN

INDUSTRIAL DESIGN

OZREE - Hand tools To celebrate 90 years of precision, Mitsuboshi Diamond Industrial revisits its origins with the OZREE glass cutter. Designed to balance function and form, the tool features a high-quality cutting wheel for smooth, fluid motion—resembling the control of calligraphy. Its tip remains clearly visible at all times, allowing for exact guidance. The handle, shaped with inspiration from traditional Japanese craftsmanship, combines diamond-cut texture with ergonomic clarity. Deep black tones and intricate geometry give the cutter both presence and restraint. OZREE is a quiet celebration of traditional craftsmanship, reimagined for today. Manufacturer & In-house design: Mitsuboshi Diamand Industrial / Japan 🏆 Red Dot: Best of the Best | Product Design 2025 Follow @reddotdesignaward for the best products, brands and concepts in design. RED DOT DESIGN AWARD PRODUCT DESIGN INDUSTRIAL DESIGN

Designed to move – and to move people. 🌎

Last year, Thule was named Red Dot: Design Team of the Year 2024. In 2025, Thule proves once again that great design is a journey, not a destination. With 10 Red Dot Awards in 2025, the Swedish brand continues to shape the world of functional outdoor and mobility products.

In our interview, Henrik Eriksson, Global Design Director at Thule, shares how the team approaches product design development — and why their long-standing connection with Red Dot matters deeply.

From the Glide 3 jogging stroller to the Spring 2 city model and smart e-bike carrier solutions like VeloSwing – Thule proves that good design moves us forward.

🎥 Watch the reel to discover how Thule’s design philosophy drives innovation across industries.

#RedDotAward #RedDotWinner #RedDotMoment #ProductDesign #Thule

Designed to move – and to move people. 🌎 Last year, Thule was named Red Dot: Design Team of the Year 2024. In 2025, Thule proves once again that great design is a journey, not a destination. With 10 Red Dot Awards in 2025, the Swedish brand continues to shape the world of functional outdoor and mobility products. In our interview, Henrik Eriksson, Global Design Director at Thule, shares how the team approaches product design development — and why their long-standing connection with Red Dot matters deeply. From the Glide 3 jogging stroller to the Spring 2 city model and smart e-bike carrier solutions like VeloSwing – Thule proves that good design moves us forward. 🎥 Watch the reel to discover how Thule’s design philosophy drives innovation across industries. #RedDotAward #RedDotWinner #RedDotMoment #ProductDesign #Thule

🚀 Going the extra mile for precision and purpose.

In our interview with Marc Ruta (@WILDDESIGN) and Frank Radke (B. Braun Aesculap AG), we explore the design behind a surgical instrument that sets new standards in usability and performance in everyday clinical practice.

The Aesculap SQ.line® laparoscopic clip applier, winner of the Red Dot: Best of the Best 2025, was developed from the inside out – with a focus on tactile feedback, ergonomic handling and durable precision. Designed as a modular system, it simplifies surgical workflows while fitting naturally into the surgeon’s hand. Every detail is aimed at making those demanding surgical tasks smoother, safer and more efficient.

👉 Watch the reel and discover the thinking behind the tool.

#RedDotAward #ProductDesign #RedDotMoment #RedDotWinner

🚀 Going the extra mile for precision and purpose. In our interview with Marc Ruta (@WILDDESIGN) and Frank Radke (B. Braun Aesculap AG), we explore the design behind a surgical instrument that sets new standards in usability and performance in everyday clinical practice. The Aesculap SQ.line® laparoscopic clip applier, winner of the Red Dot: Best of the Best 2025, was developed from the inside out – with a focus on tactile feedback, ergonomic handling and durable precision. Designed as a modular system, it simplifies surgical workflows while fitting naturally into the surgeon’s hand. Every detail is aimed at making those demanding surgical tasks smoother, safer and more efficient. 👉 Watch the reel and discover the thinking behind the tool. #RedDotAward #ProductDesign #RedDotMoment #RedDotWinner

"Life is a dialogue with other people."
Peter Schmidt (1937–2025)

With the creation of the Red Dot logo and label, Schmidt designed a symbol of design excellence that has evolved over the last 25 years into a global brand. His three-dimensional, continuous spiral reflects the same aesthetic principles that guided his life: clarity and refinement, elegance and ease.

“We have lost not only an outstanding designer who helped shape global brands like Jil Sander and Hugo Boss with his flacons, packaging, and logos,” said Peter Zec, Founder & CEO of Red Dot, “but also an exceptional human being and dear friend.“

A farewell to a true master of clarity and elegance.

Read more in our magazine.

"Life is a dialogue with other people." Peter Schmidt (1937–2025) With the creation of the Red Dot logo and label, Schmidt designed a symbol of design excellence that has evolved over the last 25 years into a global brand. His three-dimensional, continuous spiral reflects the same aesthetic principles that guided his life: clarity and refinement, elegance and ease. “We have lost not only an outstanding designer who helped shape global brands like Jil Sander and Hugo Boss with his flacons, packaging, and logos,” said Peter Zec, Founder & CEO of Red Dot, “but also an exceptional human being and dear friend.“ A farewell to a true master of clarity and elegance. Read more in our magazine.

🔴 The doors are open! Come experience award-winning product design up close! 

Since 9 July 2025, the Red Dot Design Museum has been welcoming visitors with brand-new exhibitions. A must-see for curious guests, creatives, and design lovers from around the world.

Discover the products that received a Red Dot: Product Design or the Red Dot: Best of the Best in 2025 — many of which you can try out onsite. Plus, don’t miss the special exhibition on the ground floor, celebrating BRP as Design Team of the Year, featuring their innovative vehicles and design philosophy.

🏛️ Visit the Red Dot Design Museum and see — and feel — what great design is all about.

🫵 Seen the exhibitions? Tell us your favorite product design & leave a comment!

#RedDotDesignMuseum #RedDotAward #RedDotMoments #BRP #DesignTeamOfTheYear #RedDotWinner #BestOfTheBest #ProductDesign

🔴 The doors are open! Come experience award-winning product design up close! Since 9 July 2025, the Red Dot Design Museum has been welcoming visitors with brand-new exhibitions. A must-see for curious guests, creatives, and design lovers from around the world. Discover the products that received a Red Dot: Product Design or the Red Dot: Best of the Best in 2025 — many of which you can try out onsite. Plus, don’t miss the special exhibition on the ground floor, celebrating BRP as Design Team of the Year, featuring their innovative vehicles and design philosophy. 🏛️ Visit the Red Dot Design Museum and see — and feel — what great design is all about. 🫵 Seen the exhibitions? Tell us your favorite product design & leave a comment! #RedDotDesignMuseum #RedDotAward #RedDotMoments #BRP #DesignTeamOfTheYear #RedDotWinner #BestOfTheBest #ProductDesign

Bold evolution or timeless classic? With Porsche it’s both. ⚡️

In our short interview, Peter Varga and Markus Auerbach share the process on how the Porsche Macan Turbo* became Red Dot: Best of the Best 2025 — and what the award means to the @porsche_de design team.

The all-electric Macan Turbo, based on the PPE (Premium Platform Electric) specially developed for electric vehicles, features a coupé-like roofline, pronounced shoulders, and a continuous light strip with Porsche lettering to emphasise the rear end. Inside, digital innovation meets classic Porsche design for a true sports car experience.

🎥 Watch the reel for an inside look into the Porsche design philosophy.

#RedDotAward #RedDotWinner #RedDotMoments #PorscheMacanTurbo #BestOfTheBest #ElectricPorsche #PorscheDesign

*Porsche Macan Turbo (WLTP): Electricity consumption combined: 20.7 – 18.9 kWh/100 km; CO₂ emissions combined: 0 g/km; CO₂ class: A; status: 07/2025.

Bold evolution or timeless classic? With Porsche it’s both. ⚡️ In our short interview, Peter Varga and Markus Auerbach share the process on how the Porsche Macan Turbo* became Red Dot: Best of the Best 2025 — and what the award means to the @porsche_de design team. The all-electric Macan Turbo, based on the PPE (Premium Platform Electric) specially developed for electric vehicles, features a coupé-like roofline, pronounced shoulders, and a continuous light strip with Porsche lettering to emphasise the rear end. Inside, digital innovation meets classic Porsche design for a true sports car experience. 🎥 Watch the reel for an inside look into the Porsche design philosophy. #RedDotAward #RedDotWinner #RedDotMoments #PorscheMacanTurbo #BestOfTheBest #ElectricPorsche #PorscheDesign *Porsche Macan Turbo (WLTP): Electricity consumption combined: 20.7 – 18.9 kWh/100 km; CO₂ emissions combined: 0 g/km; CO₂ class: A; status: 07/2025.

Is it a screen, a sculpture, science fiction – or the future of Home Entertainment? 🌀

In our interview, Kiwan Nahm, Creative Director at LG Europe Design Lab, shares how the team reimagined what a TV can be — and earned the Red Dot: Best of the Best 2025 for it.

The LG Transparent OLED TV-77T4 breaks all expectations with its see-through OLED display that makes images appear to float in space. Its sleek aluminium frame doubles as shelving, merging tech with interior design. At one touch, it switches from transparent to opaque — functional, flexible, and futuristic. Impressive, isn’t it?

🎥 Watch the reel for a glimpse into the design vision behind this groundbreaking product.

#RedDotAward #RedDotWinner #RedDotMoments #LGTransparentOLED #BestOfTheBest #DesignInnovation #LGElecronics #HomeEntertainment

Is it a screen, a sculpture, science fiction – or the future of Home Entertainment? 🌀 In our interview, Kiwan Nahm, Creative Director at LG Europe Design Lab, shares how the team reimagined what a TV can be — and earned the Red Dot: Best of the Best 2025 for it. The LG Transparent OLED TV-77T4 breaks all expectations with its see-through OLED display that makes images appear to float in space. Its sleek aluminium frame doubles as shelving, merging tech with interior design. At one touch, it switches from transparent to opaque — functional, flexible, and futuristic. Impressive, isn’t it? 🎥 Watch the reel for a glimpse into the design vision behind this groundbreaking product. #RedDotAward #RedDotWinner #RedDotMoments #LGTransparentOLED #BestOfTheBest #DesignInnovation #LGElecronics #HomeEntertainment

Has it really been two weeks...
...since we celebrated a day of outstanding product design? 🔴

Thank you again to everyone who joined us on this special day – onsite and online!

Don’t know about you, but we can’t get enough: Swipe through the highlights and relive the atmosphere, the faces, the energy.

Found your face in the photos – or someone else’s? Tag them in the comments!

📼 You want more? Dive into the Red Dot Gala livestream on YouTube – anytime, anywhere. Link in bio.

#RedDotAward #RedDotWinner #RedDotGala #RedDotMoment #Livestream #Recap #ProductDesign

Has it really been two weeks... ...since we celebrated a day of outstanding product design? 🔴 Thank you again to everyone who joined us on this special day – onsite and online! Don’t know about you, but we can’t get enough: Swipe through the highlights and relive the atmosphere, the faces, the energy. Found your face in the photos – or someone else’s? Tag them in the comments! 📼 You want more? Dive into the Red Dot Gala livestream on YouTube – anytime, anywhere. Link in bio. #RedDotAward #RedDotWinner #RedDotGala #RedDotMoment #Livestream #Recap #ProductDesign

What does it take to shape the future of sports car design? 🏆

In this exclusive interview, @mitjaborkert, Design Director at Automobili @lamborghini, shares insights on the team’s outstanding success at the Red Dot Award: Product Design 2025.

Lamborghini celebrates three wins — with the Lamborghini Revuelto receiving the prestigious Red Dot: Best of the Best. Titled “hybrid rebel”: it breaks with expectations of what an electrified supercar can be. A powerful V12 engine paired with three electric motors delivers over 1,000 hp and sets a new standard for performance. Frameless doors, Y-shaped light signatures, and sculpted aerodynamics meet a cockpit built to “Feel Like a Pilot” — bold, unmistakable, and pure Lamborghini.

📹 Watch the reel and hear how Mitja Borkert and his team shaped this design rebel.

#RedDotAward #RedDotWinner #RedDotMoments #Lamborghini #BestOfTheBest #ProductDesign

What does it take to shape the future of sports car design? 🏆 In this exclusive interview, @mitjaborkert, Design Director at Automobili @lamborghini, shares insights on the team’s outstanding success at the Red Dot Award: Product Design 2025. Lamborghini celebrates three wins — with the Lamborghini Revuelto receiving the prestigious Red Dot: Best of the Best. Titled “hybrid rebel”: it breaks with expectations of what an electrified supercar can be. A powerful V12 engine paired with three electric motors delivers over 1,000 hp and sets a new standard for performance. Frameless doors, Y-shaped light signatures, and sculpted aerodynamics meet a cockpit built to “Feel Like a Pilot” — bold, unmistakable, and pure Lamborghini. 📹 Watch the reel and hear how Mitja Borkert and his team shaped this design rebel. #RedDotAward #RedDotWinner #RedDotMoments #Lamborghini #BestOfTheBest #ProductDesign

Can bathroom design still surprise us? 

In this interview reel, Paul Flowers and Patrick Speck from @lixilglobaldesign share how @grohe_global took home two Red Dot: Best of the Best 2025 awards — a powerful recognition of visionary design and innovation in the bathroom space.

The GROHE SPA Icon 3D collection pushes the limits of form and function through advanced 3D metal printing. Its organic, almost weightless designs turn water flow into a visual experience — poetic, precise, and unlike anything seen before.

The GROHE SPA Allure Gravity range brings architectural elegance and personalisation together. With clean layers, floating surfaces, and magnetic cover plates in materials like Caesarstone or mirror, it’s designed for a bathroom that feels truly yours.

🎥 Watch the reel and hear first-hand how the team experienced this double win.

#RedDotAward #RedDotWinner #RedDotMoments #ProductDesign #GROHESPA #LIXIL #BestOfTheBest #DesignInnovation #BathroomDesign

Can bathroom design still surprise us? In this interview reel, Paul Flowers and Patrick Speck from @lixilglobaldesign share how @grohe_global took home two Red Dot: Best of the Best 2025 awards — a powerful recognition of visionary design and innovation in the bathroom space. The GROHE SPA Icon 3D collection pushes the limits of form and function through advanced 3D metal printing. Its organic, almost weightless designs turn water flow into a visual experience — poetic, precise, and unlike anything seen before. The GROHE SPA Allure Gravity range brings architectural elegance and personalisation together. With clean layers, floating surfaces, and magnetic cover plates in materials like Caesarstone or mirror, it’s designed for a bathroom that feels truly yours. 🎥 Watch the reel and hear first-hand how the team experienced this double win. #RedDotAward #RedDotWinner #RedDotMoments #ProductDesign #GROHESPA #LIXIL #BestOfTheBest #DesignInnovation #BathroomDesign

What does it mean to win a Red Dot: Best of the Best for your product design? 🔴

Helene Jaep and Nadja Roth from @siemens.healthineers share their thoughts on being recognized for their creative and meaningful work. It’s a moment of pride – and a celebration of teamwork and vision.

The award honors their commitment to designing a medical system that balances distance and closeness — making technology feel safe, calming, and less intimidating for both patients and staff. LUMINOS Q.namix R isn’t just a medical device, it’s a statement in design and care.

Watch the video and hear firsthand what winning this award means to them. 👇

#RedDotAward #RedDotGala #ProductDesign #RedDotWinner #SiemensHealthineers

What does it mean to win a Red Dot: Best of the Best for your product design? 🔴 Helene Jaep and Nadja Roth from @siemens.healthineers share their thoughts on being recognized for their creative and meaningful work. It’s a moment of pride – and a celebration of teamwork and vision. The award honors their commitment to designing a medical system that balances distance and closeness — making technology feel safe, calming, and less intimidating for both patients and staff. LUMINOS Q.namix R isn’t just a medical device, it’s a statement in design and care. Watch the video and hear firsthand what winning this award means to them. 👇 #RedDotAward #RedDotGala #ProductDesign #RedDotWinner #SiemensHealthineers

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