New ProArt P16 & P14 laptops and ProArt Mini PC unlock next-generation creative workflows with NVIDIA’s new RTX Spark, a new superchip that reinvents Windows PCs for the era of personal AI agents.
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Powered by NVIDIA RTX Spark: ASUS introduces ProArt P16, P14 and Mini PC powered by the world’s first Windows PCs purpose-built for personal agents, reinventing the next wave of Wi
Stockholm, Sweden, 2026-05-13 – ASUS Nordic today unveils ASUS Open, an innovative concept that gives users complete control over their computing experience. ASUS Open offers computers without a pre-installed operating system, providing a clean platform where users decide which software environment suits best.
"ASUS Open marks a fundamental shift and a fresh way in how we think of our PC expe
The 2026 editions of the sleek and powerful Zephyrus G14 and Zephyrus G16 arrive to the Nordics
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Next-gen power: New Intel® Core™ Ultra 9 386H processor paired with NVIDIA® GeForce RTX™ 50 Series Laptop GPUs for incredible gaming and content creation performance
Premium and portable: The Zephyrus G14 remains as portable as ever with a premium and lightweight chassis design
Im
The 2026 Zenbook A16 and Zenbook A14 are lightweight, powerful and elegant. Both laptops were introduced during this year's CES and are now being launched in the Nordics. Zenbook A14 maintains its sub-1kg weight and has upgraded performance with the 18-core Snapdragon X2 Elite processor. Zenbook A16 offers a larger screen, a six-speaker audio setup and boasts the market's most powerful Snapdragon
CES Innovation Award–winning convertible creator laptop is now available in the Nordics
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GoPro-inspired design: Co-branded laptop design with rugged action-camera inspired pattern and signature GoPro blue accents
GoPro-Focused Workflow: Dedicated GoPro hotkey and StoryCube — the first Windows AI app with GoPro Cloud and 360 video integration.
Unrivaled AI Video Power: AMD Ryze
The ROG Flow Z13-KJP gaming tablet reflects the true spirit of play and discovery, as symbolized by Ludens
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Cutting-edge gaming hardware meets visionary storytelling: ROG joins forces with KOJIMA PRODUCTIONS — For Ludens Who Dare
Concept art sketched by Yoji Shinkawa: The unique build uses new materials and design elements to perfectly blend art and technology
Play and crea
Groundbreaking collaboration with GoPro delivers the limited-edition ProArt GoPro Edition laptop designed with GoPro spirit has built-in GoPro Hotkey, Cloud access & exclusive offers 12-month GoPro Premium+ subscription
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GoPro-inspired design: Collaborative limited-edition laptop with an exclusive Black Metal finish and matching sleeve, built for GoPro creators on the move, a
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Zenbook DUO
Built to last, designed to move: Tough and light Ceraluminum™ build with new hideaway hinge and MagLatch™keyboard docking for travel-ready durability
Go further, faster: 99Wh dual battery and up to Intel® Core™ Ultra X9 Series 3 processor deliver extended runtime and enhanced performance
A new reality — beyond the screens: Dual 14" 3K 1000-nit ASUS Lumina Pro OLED
All-new ASUS ExpertBook Ultra - the pinnacle of the ExpertBook series
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Ultra design: Sophisticated and ultralight 0.99kg[i] design, high-end materials, minimalist chassis, crafted using precision CNC engineering
AI powerhouse: Powered by the latest Intel® Core™ Ultra X9 Series 3 processor with up to 50 TOPS of NPU[ii] performance
Secure above all: ASUS ExpertGuardian is b
AI-empowered solutions across a diverse range of products enhance productivity, creativity, and everyday life
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Empowering work: Workspace AI boosts efficiency with ExpertBook Ultra, NUCs, mini PCs, and the exclusive ASUS UGen300 USB AI Accelerator
Unlocking creativity: Creator AI powers ProArt laptops, graphics cards, and co-branding collaboration with GoPro for AI-enhanced on-t
The new ultra-sleek laptops are perfect for creators and professionals on the go
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Next-gen power: New Intel® Core™ Ultra 9 386H processor and AMD CPUs pair with NVIDIA® GeForce RTX™ 50 Series Laptop GPUs for incredible gaming and content creation performance
Peak portability: The Zephyrus G14 remains as portable as ever with a premium and lightweight chassis design
Unparallele
The Zephyrus Duo returns, now with stunning dual 3K OLED screens perfect for multitasking gamers and creators
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World’s first 16" dual-screen gaming laptop: Dual 3K, 120Hz ROG Nebula HDR OLED touchscreens provide gorgeous visuals
Unparalleled flexibility: Productivity is reimagined with five dedicated operation modes and custom software features
Flagship power: Latest Intel®
New partnership empowers creators with seamless action camera video workflows from capture to production, allowing storytellers to focus on their creativity
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Seamless capture to edit workflow: GoPro’s leading capture technology and ASUS creator-focused tools for effortless story creation and sharing
First Windows app with GoPro Cloud integration and 360° video support: StoryCube
Designed in partnership with Xbox, these exceptional gaming handhelds offer incredible gen-on-gen performance gains
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Order now: Pre-orders for ROG Xbox Ally X and ROG Xbox Ally start at 2:00 a.m. (CEST) on September 26, 2025, in select regions
Serious gen-on-gen performance: AMD Ryzen™ AI Z2 Extreme and Z2 A processors offer exceptional gaming experiences and battery life impro
All-around Copilot+ PC for SMBs powered by AMD RyzenTM AI Processors
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Fastest AI performance: ExpertBook P3 delivers up to 66 total system TOPS of AI power with up to AMD RyzenTM AI PRO 7 processors for sustained productivity
Comprehensive AI Productivity: Preloaded with ASUS ExpertMeet, an AI-powered conferencing tool that elevates meeting experiences
Business-grade security:
Gaming handhelds will be on show for the very first time at gamescom 2025
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Ready for launch: On-shelf availability of ROG Xbox Ally and ROG Xbox Ally X slated for October 16, 2025
Optimized for handheld gaming: Xbox team has developed a new experience designed to make more games ready to play on supported handhelds
See ROG Xbox Ally in person: Both models are on the show flo
Designed in partnership with Xbox, these incredible new handhelds offer a new software suite, a redesigned chassis, and more
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All-day comfort: Redesigned chassis is purpose-built to fit the hands like a real gamepad
Seamless software experience: New Xbox® software offers the best of Xbox and Windows PC gaming in one handheld
Efficiency and performance: Two new processors offe
A full portfolio of AI PCs tailor-made for SMBs
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ASUS and AMD joint launch: Brand-new ASUS Expert P Series lineup powered by AMD Ryzen™ AI 300 Series processors
Fastest AI performance: ExpertBook P3 delivers up to 66 total system TOPS of AI power with up to AMD Ryzen AI PRO 7 processors for sustained productivity
First ASUS tower desktop and AiO Copilot+
Refreshed AI PC favorites from ASUS with the latest hardware from AMD, Qualcomm and Nvidia for creators and everyday users
Creator AI: High-end creativity laptop ProArt P16 with Nvidia GeForce RTX 50 Series GPU's for the aspiring and professional creators
Everyday AI: Your everyday AI companion Vivobook S14 Copilot+ PC on the latest hardware platforms offer superior battery life and value f
The exhibition will explore materiality, craftsmanship, and AI, the driving forces behind the ASUS design philosophy and latest innovations, including the latest Zenbook lineup
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The exhibition explores ASUS Design Thinking, showcasing how innovation and craftsmanship create devices that let users truly experience design they can feel
Debut of four exclusive Zenbook Ceraluminum™ Li
