Goodyear “ThinkGoodMobility Challenge” engages young people across Europe to share their visions for the future of mobility

-The “ThinkGoodMobility Challenge” encourages young people across Europe to share their ideas on how to address future sustainable transport and smart mobility challenges.

-The Challenge gives a voice to the very people who might shape the future of mobility in 2025, the Millennials.

-An independent jury of top automotive experts will evaluate the projects, with recognitions for merit awarded to the top 20, top 5, top 3 qualifying entries and the best qualifying entry.

-Goodyear and ThinkYoung invite all drivers of the future to participate and visit Thinkgoodmobility.com.

BRUSSELS, Belgium, October 15, 2015 – Goodyear, in association with ThinkYoung, launches today a new initiative, called the “ThinkGoodMobility Challenge.” It encourages young people across Europe to share their best solutions and ideas on how to address future mobility trends and challenges such as congestion, sustainability, urban pollution, interconnectivity, population growth and road safety.

The Challenge follows the recent “ThinkGoodMobility Survey,”in which STEAM (science, technology, engineering, art and design and mathematics) students were asked to identify the key challenges for the automobile industry in 2025. The survey shows that young people across Europe don’t want future generations to look back on them as the generation that stood still. The challenge most cited by Millennials is to build a sustainable transport solution with a focus on environmentally-friendly technology. The second most identified challenge was to ensure in 2025 that we can drive an affordable vehicle that is able to keep up with the latest technologies. This digital savvy generation knows how important innovation and connectivity are, so the Challenge targets ambitious, enthusiastic and creative young people.

“At Goodyear we continuously work to create tires and services that meet the highest standards in road safety, innovation and sustainability to meet your requirements today and in the future.That is why Goodyear, together with ThinkYoung, invites the drivers of the future to share their vision for smart and sustainable mobility in 2025 and to compete for the best solution”, says Carlos Cipollitti, General Director of the Goodyear Innovation Center Luxembourg.

These drivers of the future are invited to share intelligent, accessible and effective ideas on:

• SUSTAINABLE Mobility: proposals/ideas for building a sustainable car      with a focus on environmentally-friendly technology
• SMART Mobility: proposals/ideas for building a smart,      affordable car, equipped with the latest technologies and higher levels of      connectivity

In order to participate in the Challenge, entries must be submitted by university students aged between 18 and 30 in the EU and Turkey before November 30. An independent jury of automotive experts, comprising figures from the automotive industry, academia and media as well as Goodyear and Think Young representatives will evaluate all the different proposals.

In the framework of the challenge and aside from the recognitions for merits awarded as part of it, a six month internship at the Goodyear Global Innovation Centre in Luxembourg might be granted to an outstanding qualifying candidate who comes up with an inspiring proposal that shows a deep understanding and unique perspective on the future of mobility.

We invite all drivers of the future to participate and visit thinkgoodmobilty.com.

Detailed terms and conditions of the challenge, including conditions and requirements to participate, are set out in the Terms and Conditions of the Challenge available online.

-ENDS-

About GoodyearGoodyear is one of the world’s largest tire companies. It employs about 66,000 people and manufactures its products in 49 facilities in 22 countries around the world. Its two Innovation Centers in Akron, Ohio and Colmar-Berg, Luxembourg strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate.

About Think YoungThinkYoung is the first think tank that focuses on young people. It was founded in 2007 and has expanded to have offices in Brussels, Geneva and Hong Kong.
ThinkYoung carries out research, surveys, documentary films and policy proposals focusing on five fields of action: entrepreneurship, education, EU-Asia relations, EU enlargement, and environment.

For more information please visit: www.thinkyoung.eu