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Haglöfs Weather-fi

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Haglöfs Weather-fi

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  • The worse the downpour, the better the signal.

    WHEN IT RAINS - IT STREAMS

    Fall is here and so the rainy season begins. Swedish outdoor brand Haglöfs now offers trekkers on the northern Swedish trail Kungsleden, in the middle of the Swedish wilderness, free Wi-Fi. But there’s a catch – it only works when it rains.

  • Ju mer det regnar- desto starkare är signalen.

    DET FINNS INGET DÅLIGT VÄDER – BARA DÅLIGT WI-FI

    Under oktober månad kommer vandrare längs Kungsleden att kunna koppla upp sig mot Haglöfs Weather-fi - ett Wi-Fi som bara fungerar när det regnar. Med initiativet hoppas Haglöfs få fler människor att ge sig ut, oavsett väder.