Topics: Leisure

  • NEW GLOBAL MARKETING DIRECTOR TO HAGLÖFS

    With the aim to further strengthen its brand equity, increase brand awareness, and reinforce its consumer loyalty, Haglöfs has recruited Christina Rolén as its new Global Marketing Director.

  • HAGLÖFS' SUSTAINABILITY

    Sustainability is about doing things a little better all of the time. Read about how we work with ‪‎sustainability‬, and how far we have reached, in our new sustainability report.

  • 19FOURTEEN – URBAN PRODUCTS FOR OUTDOOR PEOPLE

    19FOURTEEN is Haglöfs’ Outdoor Lifestyle concept – a concept that includes shoes, clothing, backpacks and bags for an active everyday life. This spring Haglöfs is introducing its first 19FOURTEEN collection which features products that are intended for use during the warmer months of the year in the borderland between the city and nature.

  • TAKING HAGLÖFS TO THE NEXT LEVEL

    2015 was a successful year for Haglöfs, with many victories – both minor and major. One of the most important of these is the company’s return to profitable growth, which is a result of the change programme initiated in 2014. Work now continues unrelenting in the pursuit of taking Haglöfs to the next level.

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