ICCO Announces Winners of the ICCO NextGen PR World Cup 2025

London, 8 May 2025 – The International Communications Consultancy Organisation (ICCO) is proud to announce the winners of the NextGen PR World Cup 2025, a global competition that celebrates the brightest rising stars in public relations and communications.

The Gold, Silver and Bronze winning teams were revealed today during a special virtual ceremony attended by leading industry figures and global partners. The competition attracted exceptional entries from young professionals across continents, each delivering creative, strategic and purpose-driven communications campaigns in response to a real-world brief.

🥇 Gold – Sweden (GK Sweden)

• Walter Westerlund
  
  
• Dan Vesterberg
  
  

🥈 Silver – France (Weber Shandwick)

• Louis Govindin
  
  
• Rémi Vincent
  
  

🥉 Bronze – Italy (Sally Lee)

• Carlotta Martini
  
  
• Flaminia De Leonardi

These teams stood out for their fresh thinking, strong insights and culturally resonant storytelling, impressing a global jury of senior communications leaders.

Speaking at the event, Suzy Giles, Managing Director of Giles Global Ltd, said:
“The talent and thinking we’ve seen this year has been extraordinary. These teams are not just the future — they’re already shaping our industry today.”

The team from Sweden will be invited to present their campaign at the ICCO Global Summit 2025, in Mumbai. In addition, they will have the opportunity to collaborate with a leading NGO to explore the real-world implementation of their winning idea.

All finalists will be welcomed into the NextGen Group within ICCO, a global community of under-35 PR professionals committed to leadership, innovation and inclusion in communications.

Aditya Singla and Karishma Hingorani, Co-chairs at the NextGen Board, shared their thoughts:
“We are excited to welcome all finalists into the ICCO NextGen Working Group, where they will have the opportunity to contribute to global conversations, collaborate on new ideas and continue shaping the future of PR and communications.”

ICCO CEO András Sztaniszláv added:
“NextGen is central to our mission of building a resilient and future-ready PR industry. The winners of today are the leaders of tomorrow.”