Press release -
MOS MOSH Spring/Summer 2026: La Belle Botanique
A seasonal interpretation of feminine strength and craftsmanship, inspired by the refined beauty of the orchid.
Today, MOS MOSH unveils its Spring/Summer 2026 collection, La Belle Botanique. The collection captures the spirit of the season through botanical inspiration, modern silhouettes, and a light, effortless feel. At the same time, it stays true to the brand’s DNA, with femininity, denim, and thoughtful craftsmanship at its core.
Created as a tribute to one of nature’s most intricate and graceful flowers, the orchid becomes the collection’s muse. With its delicate structure and complex shapes, it is reimagined through hand-painted prints and soft colour transitions that balance romance with a modern edge.
"We were drawn to the orchid because it’s so graceful and sophisticated, yet strong and full of character. It felt like the perfect symbol of the woman we design for," says Camilla Nyrup, Head of Design at MOS MOSH.
The colour palette moves like a sunrise, from washed blues and dusty pastel pinks to a bold accent of spicy orange that energises the collection. Abstract orchid motifs and paisley details set the tone, while heritage checks and leather clamps add a touch of countryside charm, referencing functional workwear and the ease of slow summer living.
Botanical prints meet modern denim
Denim plays a central role in SS26, evolving from sun-bleached ecru to deep black in fluid, flattering fits. Coordinated sets with embroidered botanical details become one of the season’s key looks, offering styling that feels effortless yet considered.
"Denim has always been a big part of MOS MOSH, and in SS26 we’ve given it a more fluid and feminine expression. It should feel relaxed, but still flattering," Camilla Nyrup explains.
Craftsmanship is present throughout the collection, with broderie anglaise, tonal stitching, and delicate lace details creating a refined, feminine finish. Materials and textures have been developed with durability and aesthetics in mind, giving the collection a lightness designed to last season after season.
With La Belle Botanique, MOS MOSH invites you into a summer universe where nature’s quiet complexity meets modern power. The collection is created for women who seek styles with softness, character, and timeless appeal.
Availability
The collection is now available online at www.mosmosh.com and at selected retailers.
Press & image requests
For further information, interviews, sample loan requests or packshots, please feel free to contact us. We are happy to assist with all press enquiries.
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MOS MOSH is the home of three brands, MOS MOSH, HEYANNO and MOS MOSH Gallery. – A universe of timeless wardrobe pieces with extraordinary details for women and men.
MOS MOSH was born in 2010, founded by Kim Hyldahl. Like a phoenix rising from the ashes, MOS MOSH marked a new beginning for the founder. The first drawings were created from the kitchen counter of his home, and step by step, a small collection of jeans and pants came to life. The signature was clear: well-fitted garments, high quality, and most importantly, designs created with a twist in mind.
In 2020, we introduced MOS MOSH Gallery., a new chapter in the MOS MOSH story. Designed for the modern man with confidence, MOS MOSH Gallery. is a high-end fashion brand built on timelessness and longevity. The aesthetic merges a simple Nordic look with sharp Italian finesse, using top-shelf fabrics and never compromising the fit. With both casual and formal elements, the collections are versatile, easy to style, and rooted in craftsmanship.
Our newest brand, HEYANNO, launched in Autumn/Winter 2024. Meaning “welcoming a new year,” HEYANNO symbolises positive renewal and playful energy. It embraces movement, experimentation, and a carefree approach to dressing. The style is a cool clash where minimalism meets maximalism, inspired by Japanese technical qualities, classy Scandinavian and Italian vibes, and the effortless playfulness of New York. HEYANNO is less about gender and more about attitude, inspired by men’s fashion, indie rock, and 90s grunge. With timeless silhouettes, high-quality materials, and an edgy twist, HEYANNO invites you to find your own unique way of dressing.
Across all three brands, MOS MOSH remains committed to crafting timeless, high-quality wardrobe pieces with a distinctive twist. Whether it's the signature fit of MOS MOSH, the refined craftsmanship of MOS MOSH Gallery., or the playful energy of HEYANNO, each brand reflects our dedication to authenticity, longevity, and modern design. Together, they form a united universe built on creativity, passion, and a strong, unwavering DNA.
