Arrangementer

Join us where we will listen to Arash Gilan, the co-founder and CEO of one of the largest marketing companies in the Nordic region, Viva Media talk about the impact of AI and how we can all benefit from starting to experiment, embrace and help to shape its use for our future.

I denne episoden av Coffee & Communication møter vi Hilde Tunge, seniorrådgiver i kommunikasjonsbyrået Apriil, for å snakke om hvordan vi kan måle effekten av PR- og kommunikasjonsarbeid og hva som er viktig å forstå når vi gjør dette.

Den nylige studien til Oxford University Press «The Matter of Fact» ser på hvordan mennesker verden over søker informasjon og bedømmer hvor sikker den er. I dette webinaret ser vi nærmere på nøkkelfunnene i undersøkelsen.

Alle virksomheter er nødt til å kjenne målgruppen sin for å vite hva som fanger oppmerksomheten deres. Men hvilke kilder stoler de egentlig på? Stoler de på tradisjonelle medier, sosiale medier, nettbaserte medier eller trykte medier? Og hvordan påvirker det hva, hvor og hvordan du burde kommunisere?

Vennligst merk at webinaret holdes på engelsk.

Lytt til ekspertene som gir deg en hel time med flotte innsikter, kunnskapsspredning og diskusjoner om hva som er trend i PR & kommunikasjonssektoren 2023.

Together with our own Head of PR and Communications Advisor Adam Karseland, we will talk about the most important trends, challenges and opportunities to look out for going into 2023.

How can we change this perception and make PR and Communications feel confident measuring and evaluating their work? We have invited Jesper Andersen, PR measurement expert, and strategy advisor, to discuss this further to help you as a communicator overcome your fears and become a true measurement master.

We have invited Mats Ekström, professor in Media and Communication at Gothenburg University, to talk about the new arena of journalism, the challenges of source validation and how understanding the new journalistic landscape can help you get the impact you desire.

Content is taking a more central and strategic role in organisations. At the same time, many Nordic PR and communication professionals experience difficulties when it comes to delivering engaging, trustworthy, and high-quality content.

Communication connected to corporate social responsibility is highly prioritised in organisations today, but at the same time it’s evident that sustainability communication is a complex subject.

Purposeful communication is more relevant now than ever, and a good way to show how you contribute and influence others to do the same is to talk about it.

The nominations for Mynewsdesk’s annual competition, Nordic PR Awards, is now open! Nominate your department, or another Mynewsdesk customer, who has done a great job with their PR and communications work during 2021.

To Tik-Tok or not to Tik-Tok? What is really relevant to your company and how does your brand best make use of the social media landscape of today?

In today’s PR and communications landscape, relevance is becoming increasingly important to stay ahead of the curve. Staying relevant means being able to communicate the right message to the right audience at the right time – for maximum impact.