Designed in partnership with Xbox, these exceptional gaming handhelds offer incredible gen-on-gen performance gains
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Order now: Pre-orders for ROG Xbox Ally X and ROG Xbox Ally start at 2:00 a.m. (CEST) on September 26, 2025, in select regions
Serious gen-on-gen performance: AMD Ryzen™ AI Z2 Extreme and Z2 A processors offer exceptional gaming experiences and battery life impro
All-around Copilot+ PC for SMBs powered by AMD RyzenTM AI Processors
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Fastest AI performance: ExpertBook P3 delivers up to 66 total system TOPS of AI power with up to AMD RyzenTM AI PRO 7 processors for sustained productivity
Comprehensive AI Productivity: Preloaded with ASUS ExpertMeet, an AI-powered conferencing tool that elevates meeting experiences
Business-grade security:
Gaming handhelds will be on show for the very first time at gamescom 2025
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Ready for launch: On-shelf availability of ROG Xbox Ally and ROG Xbox Ally X slated for October 16, 2025
Optimized for handheld gaming: Xbox team has developed a new experience designed to make more games ready to play on supported handhelds
See ROG Xbox Ally in person: Both models are on the show flo
ROG debuts ASUS graphics card 30th Anniversary Edition, new Tandem OLED monitor solutions, PC controllers, plus a wide range of innovative gaming hardware.
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Limited-edition ROG Matrix GeForce RTX™ 5090 launched in celebration of 30 years of cutting-edge graphics card innovation
Next-gen Tandem OLED monitor solutions, PC controller, motherboards, coolers, routers, and ROG NUC (2025
Nordic Pricing:
1049 DKK / 139,9 EUR / 1590 NOK / 1590 SEK
Estimated Launch in Nordic: End of July.
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ASUS Prime AP202 features a panoramic window made of a single piece of curved tempered glass for maximum visibility of internal components
Unique slot-shaped vent with a panoramic shape is designed to enhance cooling of the graphics card
MicroATX case is compatible with 360
Designed in partnership with Xbox, these incredible new handhelds offer a new software suite, a redesigned chassis, and more
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All-day comfort: Redesigned chassis is purpose-built to fit the hands like a real gamepad
Seamless software experience: New Xbox® software offers the best of Xbox and Windows PC gaming in one handheld
Efficiency and performance: Two new processors offe
A full portfolio of AI PCs tailor-made for SMBs
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ASUS and AMD joint launch: Brand-new ASUS Expert P Series lineup powered by AMD Ryzen™ AI 300 Series processors
Fastest AI performance: ExpertBook P3 delivers up to 66 total system TOPS of AI power with up to AMD Ryzen AI PRO 7 processors for sustained productivity
First ASUS tower desktop and AiO Copilot+
Refreshed AI PC favorites from ASUS with the latest hardware from AMD, Qualcomm and Nvidia for creators and everyday users
Creator AI: High-end creativity laptop ProArt P16 with Nvidia GeForce RTX 50 Series GPU's for the aspiring and professional creators
Everyday AI: Your everyday AI companion Vivobook S14 Copilot+ PC on the latest hardware platforms offer superior battery life and value f
ASUS ROG News at Computex 2025
Elevating the ASUS BTF Ecosystem with RTX 50 Series
ASUS continued to redefine the PC building experience with its truly cable-free and sleek BTF (Back to the Future) ecosystem. With the latest NVIDIA® GeForce RTX™ 50 Series BTF graphics cards, ASUS takes BTF to the next level—offering enhanced compatibility, flexibility, and future upgradability for a wider ra
XG32UCWMG and XG32UCWG are world’s first 4K WOLED gaming monitors featuring TrueBlack Glossy film, and include dual-mode visual settings and OLED Care Pro
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XG32UCWMG and XG32UCWG boast 32" 4K (3840 x 2160) WOLED panels with up to 240Hz refresh rates and 0.03ms gray-to-gray response
TrueBlack Glossy film is a zero-haze coating that keeps true black hues intact in any lighting a
Latest ROG gaming peripherals include the Azoth X keyboard, Keris II Origin mouse, Scabbard II Arctic Gray XXL mousepad, and Delta II Moonlight White headset
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ROG Azoth X keyboard offers DIY customization and top-notch performance, with ROG Stellar-themed PBT keycaps and ROG NX mechanical switches V2
ROG Keris II Origin mouse features vibrant RGB lighting, ROG Push-Fit Switch So
The exhibition explores materiality, craftsmanship, and AI, the driving forces behind the ASUS design philosophy and newest innovations, including the latest Zenbook lineup
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A bespoke installation by Studio INI explores materiality and movement, creating an interactive sensory experience that uses AI to generate representations of visitor interactions
The exhibition explores ASUS
