The exhibition explores materiality, craftsmanship, and AI, the driving forces behind the ASUS design philosophy and newest innovations, including the latest Zenbook lineup
KEY POINTS
A bespoke installation by Studio INI explores materiality and movement, creating an interactive sensory experience that uses AI to generate representations of visitor interactions
The exhibition explores ASUS
The exhibition will explore materiality, craftsmanship, and AI, the driving forces behind the ASUS design philosophy and latest innovations, including the latest Zenbook lineup
KEY POINTS
The exhibition explores ASUS Design Thinking, showcasing how innovation and craftsmanship create devices that let users truly experience design they can feel
Debut of four exclusive Zenbook Ceraluminum™ Li
A showcase of material innovation, craftsmanship, and artificial intelligence
KEY POINTS
The Design You Can Feel exhibition was held open and free to the public at Protein Studios in London’s Shoreditch neighborhood from September 17 to 22
Six product and industrial design studios explore the ways in which form, color, texture can be combined to create objects and moments that awaken the s
Slimmest 14-inch ASUS AI PC combines the power of AI with functional aesthetics
KEY POINTS
A blend of art and tech: Functional aesthetics, using Ceraluminum™ and CNC milling to craft a 1.1 cm ultrathin chassis with a distinctive geometric grille design
Zenbook does more: Up to latest AI-powered Intel® Core™ Ultra 9 processor (Series 2)[i]; Copilot key; enlarged 16:10 seamless touchpad wit