The world`s best travel advertisement is Norwegian!

The Truls campaign "13,000 Reasons to visit Northern Norway" won gold in the" Best in show "category during the HSMAI's Adrian Awards 2022, which is the travel industry's response to the Oscars.

The fact that we, together with Visit Norway, win an international award for a campaign developed for the Norwegian market where we have used comments from foreign guests who have visited Northern Norway, shows the attractiveness we have in the international market. We are grateful that Northern Norway's international guests were able to help Norwegians discover their own country.

13.000 reasons to visit Northern Norway

...and: we won gold again!

This time during the Webby Awards 2022 which is an award ceremony for technology and internet-related media. In competition with all industries, we collect the most generous prize for the digital marketing work of attracting tourists to Northern Norway.

The Truls campaign was developed for the Norwegian market in 2021, where Truls Svendsen comments on 13,000 comments other tourists have left on what they think about Northern Norway.

The fact that we are winning another international award for a campaign developed for the Norwegian market where we have just used comments from guests who have visited Northern Norway shows the attractiveness we have in the international market.