Press release -
Red Dot announces jury for Brands & Communication Design 2026
The jury for the Red Dot Award: Brands & Communication Design 2026 has been confirmed. A panel of 30 experts from design, academia, media and consultancy will assess the submitted projects and brands.
The internationally composed jury brings together a wide range of professional and cultural perspectives. It evaluates submissions in terms of design quality, creative achievement and their effectiveness in brand and communication practice.
Joining the jury for Brands & Communication Design for the first time this year are Cihan Tamti (Germany), Liad Shadmi (Germany), Sang In Lee (South Korea), Silvia D’Alesio (Italy) and Parasto Backman (Sweden).
The evaluation will take place as part of a multi-day jury process. All entries will be reviewed individually on site and discussed in detail. Based on these deliberations, the jury will decide on the awards in the competition.
“Compelling communication begins with a clear understanding of what it addresses. In the jury of the Red Dot Award: Brands & Communication Design, each submission is examined individually and discussed collectively – always with regard to idea, design and impact. The composition of the jury enables quality to be assessed from different perspectives and positioned within an international context.” — Siegfried Schneider, Vice President at Red Dot
The Red Dot Award: Brands & Communication Design honours works that stand out through their impact, attitude and consistent conceptual execution.
The Jury 2026
Prof. Masayo Ave (Germany), Parasto Backman (Sweden), Mariam Braimah (USA), Réka Bucsi (Hungary), Eric Chang (Taiwan), Kelley Cheng (Singapore), Silvia D’Alesio (Italy), Chi-An Benjamin De Leo (Vietnam), Melanie Drechsler (Germany), Alison Park Douglas (Switzerland), Rainer Hirt (Germany), Matthew Hock (USA), Thomas Knüwer (Germany), Akira Kobayashi (Germany), Prof. Shu-Chang Kung (Taiwan), Sang In Lee (South Korea), Daniel Leyser (Germany), Johnason Lo (Taiwan), Uwe Melichar (Germany), Andy Payne (UK), Prof. Dr. Christof Rezk Salama (Germany), Sylvia Vitale Rotta (France), Bettina Schulz (Germany), Liad Shadmi (Germany), Zhuohan Shao (China), Yara Soliman (Germany), Cihan Tamti (Germany), Prof. Philipp Teufel (Germany), Thilo von Debschitz (Germany), Prof. Dr. Seung Hun Yoo (South Korea)
You can also find an overview here
About the Red Dot Award: Brands & Communication Design
The Red Dot Award: Brands & Communication Design is among the internationally established competitions in the creative industry. It recognises projects in brand and communication design that demonstrate a high level of design and conceptual quality.
An award offers international visibility: winning projects are presented in exhibitions, in the International Yearbook Brands & Communication Design, and across digital platforms. In addition, the competition provides access to a global network of creatives, companies and experts, creating opportunities for exchange, inspiration and new connections.
Registration for participation in the competition is open until 8 May 2026.
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The Red Dot Design Award is one of the most prestigious design competitions worldwide. Participants can submit entries in three disciplines: products, brands and communication projects, as well as prototypes and design concepts. Each year, a jury convenes for each award category to individually assess the submissions and subsequently decide on the awarding of distinctions.
The Red Dot Design Award has a nearly 70-year history: in 1955, a jury convened for the first time to evaluate the best designs of that era. In the 1990s, Red Dot CEO Professor Dr. Peter Zec developed the name and brand of the award.
