Press release -
A Colourful Easter Surprise: schleich® Gifts for Animal Lovers
The days are getting longer, the sun is making more frequent appearances, and the first buds are sprouting from the earth. Spring is just around the corner, and Easter is on its way! Time to paint eggs, bake Easter biscuits, and scout out possible hiding places for the Easter Bunny – that’s always fun! Alongside chocolate eggs and other treats, the detailed figurines and sets from schleich® make wonderful surprises in any Easter nest. Whether it’s the “Little Horseshoe” Open Stable, the mighty Frost Mammoth, or the adorable Rainbow Baby Dragon – there’s the perfect surprise for everyone.
Whether indoors or out, big or small, every child is buzzing with excitement for the thrilling Easter hunt. So, where has the Easter Bunny hidden the gifts? Behind the daffodils, the Polar Wolf is well camouflaged. Its light, dense fur keeps it toasty, just in case the sun ducks behind the clouds. The Chimpanzee, meanwhile, swings from the branches of the hazelnut tree. And the imposing Frost Mammoth has decorated its giant, movable tusks with flowers and chocolate eggs. Who will be found first?
Horsing Around the Garden
Just in time for Easter, the four friends from HORSE CLUB will be available with their horses from March: Hannah & Cayenne, Lisa & Storm, Sofia & Blossom, and Sarah & Mystery – these beloved duos are the ultimate highlights in the Easter baskets of horse fans. Behind the raised flower bed, two bigger Easter surprises await: the Mobile Vet with Trailer and the “Little Horseshoe” Open Stable. The local vet, Mrs Kramer, now carries her veterinary practice in her pick-up truck, offering the best care to her patients with a wide range of accessories. Meanwhile, at the Open Stable, Sarah is feeding the Haflinger Mare and her foal before they practise together in the large paddock. The special feature: the stable can fold up into a portable case with space for lots of horses.
Lively Gatherings with Rabbit, Dog and Hen
Wait a minute – is the Easter Bunny taking a break? The new Rabbit Hutch certainly makes a cosy retreat. With its fresh design and fun play features, there’s no chance of boredom. Its roof can be detached and turned into a see-saw, while the wooden hideaway converts into a slide. Rabbit owners can use little carrot-shaped levers to open and close the doors, and the floor of the stable pulls out for cleaning. Also perfect for FARM WORLD fans are the friendly Collie and the lively Plymouth Rock Hen, ready for exciting adventures in the playroom.
Magical Spring Awakening
What says Easter better than bright, cheerful colours? The adorable Rainbow Baby Dragoncan conjure them up in a flash. One flap of its wings and a rainbow lights up the sky – a truly magical spectacle. The Hatching Alpacas collectible series is just as enchanting. Hidden inside small eggs, the twelve sweet characters are perfect for nestling in Easter grass. No one knows which alpaca is nestled inside which egg, so there is a wonderful element of surprise.
The authentic figurines and diverse sets from schleich® are perfect Easter surprises, inspiring children to invent their own stories straight after the egg hunt.
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About Schleich
Schleich is one of Germany’s largest toy manufacturers and a leading international brand of authentic play figurines, igniting the joy of storytelling in children. Friedrich Schleich founded Schleich in Schwäbisch Gmünd in 1935. Today, the famous figurines and sets made by schleich® are sold in more than 60 countries and have become a beloved feature in children’s rooms around the world, letting kids’ imagination run wild. The suitability of Schleich products for free play has been confirmed in a study by the University of Koblenz. 89% of the surveyed parents rated Schleich’s play figurines as particularly good for stimulating the imagination. Schleich generates more than 60% of its turnover outside of its core market Germany. Sustainability is a key commitment: After intensive research, Schleich launched its first recyclable figurines based on the Cradle to Cradle® design principle in 2024. These are the world's first ever Cradle to Cradle Certified® toy figurines. By the end of 2027, the majority of schleich® figurines will be recyclable to ensure the reuse of resources. The company is owned by Partners Group and Schleich employees.
