Press release -
Variety for the Easter basket: Small gifts, big play ideas from schleich®
When the world outside gets more colorful and new life awakens everywhere, it's clear: spring is coming and Easter is just around the corner. It's time for special surprises that bring color to Easter baskets and variety to children's rooms. With new figurines, playsets, and collectibles, schleich® offers great gift ideas – from heartwarming horse stories to action-packed adventures and cute mini surprises.
Golden, glittering, and cute as a button: the Golden Rabbit is a must-have Easter item for every schleich® fan. Alongside the Alpaca, Boer Goat, and Peacock from FARM WORLD, it stands out thanks to its shiny special paint finish and is an adorable lucky charm for collectors of all ages.
Easter highlight for horse fans: Happy Horse Hospital
Horse fans will be amazed by this surprise: the Happy Horse Hospital is the latest addition to Lakeside Farm and inspires exciting horse stories in the playroom. The compact clinic opens up to reveal the practice and a horse box in one playset. Equipped with a wide range of accessories such as an X-ray machine, operating table, plasters, and bandages, little carers can lovingly look after their sick or injured horses. Whether Mustang Stallion, Knabstrupper Mare, or Lusitano Stallion– the new horses from HORSE CLUB are also perfect as small gifts.
Excitement in the Easter basket
These three creatures from ELDRADOR® must have given the Easter Bunny quite a scare: with its jet-black body, purple spikes on its back, and glowing red eyes, the Shadow Lemur looks particularly eerie and always keeps a close eye on its surroundings. The Ice Lynx is no less frightening: sharp fangs, powerful paws, and a menacing crest of ice crystals make it a scary eye-catcher in the Easter basket. And what is hiding in the tall grass? Well camouflaged with gray skin and shimmering green eyes, the Stone Toad is just waiting to shoot out its sticky tongue at lightning speed and grab its prey.
Small figurines, big emotions
The schleich® mini MATES are fun to collect and sure to make you smile. The six animal characters are designed in a comic style, with large eyes and expressive faces. Each figurine embodies a different emotion: the cheerful piglet Oinky, the fierce billy goat Ramrage, the sensitive donkey Weepydo, the grumpy sheep Grumbaa, the surprised cow Bubblymoo, and the lively rabbit Bouncy-B. The schleich® mini MATES are ideal for collecting, trading, or gifting, and they bring a smile to the faces of young and old alike.
In addition to chocolate eggs, the Hatching Baby Dinosaurs from BAYALA® are also great for hiding. A total of twelve cute dinosaur figurines are waiting to be discovered in small eggs. Which figurine is in each egg remains a secret until it is opened – the surprise effect is guaranteed.
The gift ideas for the spring holiday from schleich® bring color and joy to the playroom and invite children to let their imaginations run wild.
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About Schleich
Schleich is one of Germany’s largest toy manufacturers and a leading international brand of authentic play figurines, igniting the joy of storytelling in children. Friedrich Schleich founded Schleich in 1935. Today, the famous figurines and sets made by schleich® are sold in more than 60 countries and have become a beloved feature in children’s rooms around the world, letting kids’ imagination run wild. The suitability of Schleich toys for free play has been confirmed in a study by the University of Koblenz. 89% of the surveyed parents rated Schleich’s play figurines as particularly good for stimulating the imagination. As a global player, Schleich now generates more than 60% of its turnover outside of its core market Germany and sold around 40 million animal figurines worldwide in 2024. The company is owned by Partners Group and Schleich employees.