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  • ASUS Announces GoPro Co-Branded ProArt GoPro Edition (PX13) at CES 2026

    Groundbreaking collaboration with GoPro delivers the limited-edition ProArt GoPro Edition laptop designed with GoPro spirit has built-in GoPro Hotkey, Cloud access & exclusive offers 12-month GoPro Premium+ subscription
    KEY POINTS
    GoPro-inspired design: Collaborative limited-edition laptop with an exclusive Black Metal finish and matching sleeve, built for GoPro creators on the move, a

  • ASUS announces Zenbook DUO, Zenbook A16 and Zenbook A14 at CES 2026

    KEY POINTS
    Zenbook DUO
    Built to last, designed to move: Tough and light Ceraluminum™ build with new hideaway hinge and MagLatch™keyboard docking for travel-ready durability Go further, faster: 99Wh dual battery and up to Intel® Core™ Ultra X9 Series 3 processor deliver extended runtime and enhanced performance A new reality — beyond the screens: Dual 14" 3K 1000-nit ASUS Lumina Pro OLED

  • ASUS Unveils ExpertBook Ultra at CES 2026

    All-new ASUS ExpertBook Ultra - the pinnacle of the ExpertBook series
    KEY POINTS
    Ultra design: Sophisticated and ultralight 0.99kg[i] design, high-end materials, minimalist chassis, crafted using precision CNC engineering AI powerhouse: Powered by the latest Intel® Core™ Ultra X9 Series 3 processor with up to 50 TOPS of NPU[ii] performance Secure above all: ASUS ExpertGuardian is bu

  • ASUS Unveils Full-Spectrum AI and Always Incredible Innovations at CES 2026

    AI-empowered solutions across a diverse range of products enhance productivity, creativity, and everyday life
    KEY POINTS
    Empowering work: Workspace AI boosts efficiency with ExpertBook Ultra, NUCs, mini PCs, and the exclusive ASUS UGen300 USB AI Accelerator Unlocking creativity: Creator AI powers ProArt laptops, graphics cards, and co-branding collaboration with GoPro for AI-enhanced on-t

  • ASUS Republic of Gamers Launches Brand-New Lineup of Zephyrus G14 and G16 Gaming Laptops Featuring Cutting-Edge Hardware

    The new ultra-sleek laptops are perfect for creators and professionals on the go
    KEY POINTS
    Next-gen power: New Intel® Core™ Ultra 9 386H processor and AMD CPUs pair with NVIDIA® GeForce RTX™ 50 Series Laptop GPUs for incredible gaming and content creation performance Peak portability: The Zephyrus G14 remains as portable as ever with a premium and lightweight chassis design Unparallele

  • ASUS Republic of Gamers Delivers the World’s First 16" Dual-Screen OLED Gaming Laptop

    The Zephyrus Duo returns, now with stunning dual 3K OLED screens perfect for multitasking gamers and creators
    KEY POINTS
    World’s first 16" dual-screen gaming laptop: Dual 3K, 120Hz ROG Nebula HDR OLED touchscreens provide gorgeous visuals Unparalleled flexibility: Productivity is reimagined with five dedicated operation modes and custom software features Flagship power: Latest Intel®

  • ASUS Republic of Gamers Presents Next-Gen Gaming Innovations, Commemorates 20 Years of Gaming Excellence at CES 2026

    ROG showcases world-first technologies, next-generation gaming systems, and visionary collaborations that redefine gaming experiences
    KEY POINTS
    Two decades of gaming leadership: At its Dare to Innovate virtual event, ROG celebrates 20 years of fearless experimentation and bold innovation Expanding gaming horizons: High-performance gaming innovation from Zephyrus laptops, Crosshair mother

  • ASUS Announces Availability of Ascent GX10 Personal AI Supercomputer

    NVIDIA GB10 Grace Blackwell Superchip enables petaflop-scale AI computing, empowering innovation
    KEY POINTS
    NVIDIA GB10 Grace Blackwell Superchip: Delivers 1 petaflop of AI performance NVIDIA AI Software Stack: A full-stack solution that provides all the tools needed to get AI projects up and running quickly Scalable architecture: NVIDIA NVLink-C2C for ultrafast CPU-GPU memory commu

  • ASUS ProArt and GoPro Join Forces to Streamline Creator Workflows with AI

    New partnership empowers creators with seamless action camera video workflows from capture to production, allowing storytellers to focus on their creativity
    KEY POINTS
    Seamless capture to edit workflow: GoPro’s leading capture technology and ASUS creator-focused tools for effortless story creation and sharing First Windows app with GoPro Cloud integration and 360° video support: StoryCube

  • ROG Xbox Ally and ROG Xbox Ally X Now Available for Pre-Order

    Designed in partnership with Xbox, these exceptional gaming handhelds offer incredible gen-on-gen performance gains
    KEY POINTS
    Order now: Pre-orders for ROG Xbox Ally X and ROG Xbox Ally start at 2:00 a.m. (CEST) on September 26, 2025, in select regions Serious gen-on-gen performance: AMD Ryzen™ AI Z2 Extreme and Z2 A processors offer exceptional gaming experiences and battery life impro

  • ASUS launches ExpertBook P3 in the Nordics

    All-around Copilot+ PC for SMBs powered by AMD RyzenTM AI Processors
    KEY POINTS
    Fastest AI performance: ExpertBook P3 delivers up to 66 total system TOPS of AI power with up to AMD RyzenTM AI PRO 7 processors for sustained productivity Comprehensive AI Productivity: Preloaded with ASUS ExpertMeet, an AI-powered conferencing tool that elevates meeting experiences Business-grade security:

  • ROG Xbox Ally and ROG Xbox Ally X to Hit Store Shelves October 16, 2025

    Gaming handhelds will be on show for the very first time at gamescom 2025
    KEY POINTS
    Ready for launch: On-shelf availability of ROG Xbox Ally and ROG Xbox Ally X slated for October 16, 2025 Optimized for handheld gaming: Xbox team has developed a new experience designed to make more games ready to play on supported handhelds See ROG Xbox Ally in person: Both models are on the show flo

  • ASUS Republic of Gamers reveals new products during Gamescom 2025

    ROG debuts ASUS graphics card 30th Anniversary Edition, new Tandem OLED monitor solutions, PC controllers, plus a wide range of innovative gaming hardware.
    KEY POINTS
    Limited-edition ROG Matrix GeForce RTX™ 5090 launched in celebration of 30 years of cutting-edge graphics card innovation Next-gen Tandem OLED monitor solutions, PC controller, motherboards, coolers, routers, and ROG NUC (2025

  • ASUS Republic of Gamers Announces the ROG Xbox Ally and ROG Xbox Ally X, Raising the Standard for Gaming Handhelds

    Designed in partnership with Xbox, these incredible new handhelds offer a new software suite, a redesigned chassis, and more
    KEY POINTS
    All-day comfort: Redesigned chassis is purpose-built to fit the hands like a real gamepad Seamless software experience: New Xbox® software offers the best of Xbox and Windows PC gaming in one handheld Efficiency and performance: Two new processors offe

  • ASUS and AMD Jointly Unveil Full 2025 Expert P Series Lineup at AMD Press Conference

    A full portfolio of AI PCs tailor-made for SMBs
    KEY POINTS
    ASUS and AMD joint launch: Brand-new ASUS Expert P Series lineup powered by AMD Ryzen™ AI 300 Series processors Fastest AI performance: ExpertBook P3 delivers up to 66 total system TOPS of AI power with up to AMD Ryzen AI PRO 7 processors for sustained productivity First ASUS tower desktop and AiO Copilot+

  • ASUS showcase refreshed ProArt P16 and Vivobook S14 at Computex 2025

    Refreshed AI PC favorites from ASUS with the latest hardware from AMD, Qualcomm and Nvidia for creators and everyday users
    Creator AI: High-end creativity laptop ProArt P16 with Nvidia GeForce RTX 50 Series GPU's for the aspiring and professional creators Everyday AI: Your everyday AI companion Vivobook S14 Copilot+ PC on the latest hardware platforms offer superior battery life and value f

  • ASUS “Design You Can Feel” Exhibition Opens at Milan Design Week 2025

    The exhibition explores materiality, craftsmanship, and AI, the driving forces behind the ASUS design philosophy and newest innovations, including the latest Zenbook lineup
    KEY POINTS
    A bespoke installation by Studio INI explores materiality and movement, creating an interactive sensory experience that uses AI to generate representations of visitor interactions The exhibition explores ASUS

  • ASUS Introduces Ascent GX10 AI Supercomputer Powered by NVIDIA GB10 Grace Blackwell Superchip

    ASUS Introduces Ascent GX10 AI Supercomputer Powered by NVIDIA GB10 Grace Blackwell Superchip
    Petaflop-scale AI computing in a compact package
    KEY POINTS
    Incredible AI performance: Up to 1,000 AI TOPS processing and 128GB unified memory empower seamless model development and inferencing Cutting-edge architecture:NVIDIA® GB10 Grace Blackwell Superchip with a Blackwell GPU, 20-core Arm C

  • ASUS Announces 'Design You Can Feel' Exhibition for Milan Design Week

    The exhibition will explore materiality, craftsmanship, and AI, the driving forces behind the ASUS design philosophy and latest innovations, including the latest Zenbook lineup
    KEY POINTS
    The exhibition explores ASUS Design Thinking, showcasing how innovation and craftsmanship create devices that let users truly experience design they can feel Debut of four exclusive Zenbook Ceraluminum™ Li

  • ASUS adds a 128 GB LPDDR5X-8000 configuration to ROG Flow Z13 in the Nordics

    ASUS launches ROG Flow Z13 in the Nordics and adding a high-end configuration including 128 GB LPDDR5X-8000 for the most demanding professional users. ROG Flow Z13 is a 13.4'' laptop and tablet, housing all-new AMD Ryzen AI Max+ 395 with Radeon 8060S
    ROG Flow Z13 (GZ302) is the successor to the groundbreaking ROG Flow Z13 (GZ301) introduced in 2023. ROG Flow Z13 is an extremely versatile comput

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