Press release -
GINA TRICOT REALLOCATES 1 MILLION SEK TO ENTER UNICEFS NEW RELIEF FUND IN BANGLADESH DURING COVID-19
We are so proud to announce that we are entering UNICEFS important new project “Create a Protective Environment for Children in Bangladesh During COVID-19”.
The population density of Bangladesh is extremely high. In COVID-19 situation, the congested and densely populated living condition of the slum dwellers is also making social distancing an impossible task. The poor urban families have limited access to available and affordable food choices leading to poor feeding practices and high burden of infectious diseases among infants and young children due to poor hygiene and sanitation practices in these urban vulnerable areas.Along with food crisis, family members as well as children in urban poor communities are living in abuse, insecurity and other risks.
The project will aid:
- Water Sanitation and Hygiene (WASH) –Provide handwashing facilities, 3,000 families in the slum and 8,000 people on the movewill have access to water and soap for promoting daily hand washing
- Nutrition- support city corporations for management of Severe Acute Malnutrition among children of under 2 years of age.
- Child Protection- support children and their families released from detention centres, identify vulnerable children considering COVID-19 situation and refer them to appropriate services, create online opportunities for adolescent and youth to share their experiences and concerns regarding COVID -19
“We are so proud to be able to be part of the solution together with our long term partner UNICEF. This will truly make a big difference and we are incredibly proud to have been able to work both quickly and flexibly together with UNICEF to reallocate our donations to this project which will make such a big change for the better in Bangladesh. Gina Tricot is reallocating 1 Million SEK which is a substantial sum that we are very grateful to be able to donate during these difficult times around the world“ says Emma Garrote,Global Production and Sustainability Manager at Gina Tricot.
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Gina Tricot is a Swedish fashion chain offering exciting, feminine fashion to women in over 30 countries. We don’t complicate things. Our strength has always been keeping things simple, which applies to our designs and working methods alike. We have a passion for fashion, with the goal of offering customers a new and exciting shopping experience.
