Today’s sales teams need inspirational tools that simplify and dramatize the benefits of their products and services. It’s all about creating emotional pull with engaging storytelling and tools that inspire new possibilities. With this in mind, Open teamed up with Iggesund Paperboard of Sweden to launch new experiential sales tools for the cosmetics industry for its flagship Invercote® product.
They’re out! And they’re selling well. But what’s the secret to successfully launching a new range of shoes worldwide? Simply put: a brilliant product, sharp strategy and seamless collaboration. In this case, Open was privileged to team up with Ejendals, the Sweden-based hand and foot protection company, to launch its new JALAS Zenit EVO collection of six new safety shoes.
What an exciting and rewarding year 2015 has been! To all of our customers, colleagues and friends across the world, we wanted to say THANK YOU for all your fantastic feedback, kind words, endless support, trust and love. Now it's time for all of us to relax, be close to our nearest and dearest and have a joyous holiday. Have a truly fantastic holiday season! From all of us at OPEN.
To build awareness about its innovative materials solutions for the offshore oil and gas sector, Sandvik has launched a long-term communications program together with Open Communications, the Stockholm-based strategic brand communications agency. The program, which started in the spring of 2015, has already won several industry awards for its creative approach in this conservative sector.