Toy Promotion is introducing the new movie star - Super Charlie, with 6 different story books, available in Burger King restaurants in Sweden, Denmark and Norway. Each local campaign is launched at the time for the Super Charlie movie release. The books about Super Charlie is written by Camilla Läckberg and offers the your readers exiting adventures. Not all super heroes wear a cape - some wear d
Toy Promotion is excited to welcome Musse & Helium back to Burger King Scandinavia. These treasured characters will be part of the King JR Meal at over 200 Burger King restaurants across Sweden, Norway, and Denmark.
The Nordic children’s book market saw Musse & Helium soar to superstardom in 2023, with over 3.2 million books sold. That translates to more than one book per child aged 1-1
Starting now, families with children visiting Burger King restaurants in France will meet the new King JR campaign with PLAYMOBIL.
This campaign marks the first time ever that Burger King France uses hardcover books. To make this campaign become a reality. Toy Promotion was entrusted with developing three uniquely designed PLAYMOBIL-themed books in Search & Find format. The task was pr
Spongebob squarepants now on Burger King in Sweden, Norway and Denmark.
Toy Promotion develops 8 Magic emoji sticker books for Burger King France
Böckerna med Musse & Helium är bland de mest populära i Skandinavien med över 2 miljoner sålda böcker. Under våren och sommaren 2022 kommer Burger King lansera spännande kampanjer med Musse & Helium och Toy Promotion har tillsammans med Bonniers utvecklat böcker som delas ut i King JR meals hos Burger King i Sverige, Norge och Danmark.
Med start denna vecka lanserar Burger King i Sverige och Danmark de populära böckerna om Lo från Triumf Förlag. I kampanjen ingår 4 böcker som barnen kan samla på och lära sig baka blåbärsmuffins, bygga en lådbil och sy en gympa påse