Toy Promotion leads the way in sustainable play, launching a Smurfs-themed memory game campaign in collaboration with Burger King across Nordic markets.
As excitement builds for the upcoming Smurfs film (premiering July 18, 2025), Toy Promotion is launching a campaign in collaboration with Burger King: six collectible memory sets, each featuring Smurf-themed artwork and 100% plastic-free materials. As children collect more sets, the game expands—culminating in a 120-card memory challenge available exclusively with King JR meals at Burger King
