Julian Stubbs speaker at Capitals of Scandinavia session at Stadens Dag event in Stockholm

Julian Stubbs, the man behind the branding of Stockholm as The Capital of Scandinavia, was one of the keynote speakers last Thursday November 8th at the Stadens Dag Conference, in Stockholm. 

The afternoon session, titled Capitals of Scandinavia, brought together representatives from Copenhagen, Helsinki, Oslo and Stockholm to talk about some of the key urban development aspects of the cities. Also involved and commentating was Regina Kevius, city planning commissioner (M), Stockholm, Thomas Rudin, opposition Mayor (S) Stockholm and Dag Klerfeldt, real estate and financial expert, Capnova, London. 

The moderator for the session was Björn Bergman, CEO of the association of Swedish City Centers, with Stubbs being the expert commentator and keynote lecturer. 

The Stadens Dag afternoon session was an opportunity for the different cities to share experiences and working methods in creating successful city centers. The session was held in English.

Julian Stubbs said 'It was a wonderful event and gave us the opportunity to hear first hand some of the thoughts that are behind the development of these great Scandinavian cities'. 

The event, with over 150 attendees, was held at the Nordic Light Hotel last Thursday November 8th and was organised by City i Samverkan Stockholm and Svenska Stadskärnor. 

Stubbs, who is English, is an international brand strategist and apart from his branding work for Stockholm, has worked with brand and identity projects for clients such as Technicolor, the Hollywood movie company, and the Nobel Peace Prize Concert. Stubbs is also one of the founders of *UP There, Everywhere, a global brand and communications consulting group.