The pen is mightier than the sword. But the nature of the pen, like the sword, has changed dramatically. And corporate spokespeople and those who are focused on building their personal brand must prepare for it.
So, you or your CEO is getting set for a media interview and you are anxious it will go well. Or you are starting your own in-house video series and you need to prepare your CEO for it. But how do you go about finding the right media or presentation skills coach?
BAHRAIN, NOVEMBER 26, 2015 - A group of 84 marketing, management and engineering students at Bahrain Polytechnic were treated today to a fast-track presentation skills workshop by former CNBC anchor and media consultant, Mark Laudi.
Students took part in a hands-on, 2-hour workshop titled "Change the world with your presentations"that taught them how to get buy-in to their ideas,simply in the w
Volkswagen might have done a lot of things wrong when it rigged the diesel engines of 11 million cars to skew emissions test results in its favour.
But in terms of its communications it has done a lot of things right. It has demonstrated the four things which so many other companies – especially here in Asia – find so hard to do in times of crisis.
1.Admit your company has done something w
Kuala Lumpur Convention Centre (the Centre) has been acknowledged as the best conference facility in Asia Pacific, after taking the Best Conference Venue at the inaugural Asia Pacific MICE Awards 2015.
CEO Alan Pryor tells eventv's Mark Laudi what he believes clinched it. Click on this link to watch the full interview.
What is video marketing? And how often must you produce videos to make your video marketing strategy a success?
Along with 33 examples, four points on messaging, three style rules and one pink cowboy hat
Click here to read the full article
Photo Credit: Laura Lee Moreau
"If a picture paints a thousand words, a video paints a million."
says Mark Laudi, former Bureau Chief of CNBC Australia. The award-winning presenter who started his media career as Australia's youngest radio current affairs show host, spent 7 years in CNBC Asia Pacific, also went on to be one of the pioneers at 938LIVE, Singapore. These days, he runs Hong Bao Media as its Managing Director, ad
Apologies for the awful pun! But its been an action packed couple of weeks for us at Hong Bao Media and we're bursting with excitement. We've got interviews with Tan Tong Hai, CEO of Starhub and Kenny Yap, Executive Chairman of Qian Hu Corporation. We were at the MICE Asia Pacific Exhibition and Conference last week and have some amazing content we would love for you to see.
Watch this space f
Mark Laudi and our team from eventv will be at The Malaysia Business Events Week being held between September 21-23, 2015 in Kuala Lumpur.
Are you making the most of your exhibition space?
Hong Bao Media now offers mediation services to encourage dialogue and discussion between conflicting parties.
From anchorman to entrepreneur, Mark Laudi is always thinking of new ideas for his business.
There is no better teacher in the art of branding than politics, and there is no better time to observe this than during election time – especially during the seven-cornered fight of the United Kingdom election. The parties have to communicate their brand values and differentiate in a crowded field. They have to deal with competing claims, criticisms and attacks on their credibility to the extent
We've made the cut! Hong Bao Media has been shortlisted in the Best event supplier/contractor category at the Asia Pacific MICE Awards 2015 to be held in Singapore on September 10, 2015.
Hong Bao Media has officially signed up to be the web television partner at the Singapore MICE Forum 2015.
The Hong Bao Media website now has a news section to keep you informed and up-to-date with our services, events, news and views. We have tied up with MyNewsDesk to share all company related news with our clients, followers and contemporaries.
Follow us on MyNewsDesk for the latest from the world of media training, video content marketing, internal communications, investor communications and in
Hong Bao Media (HBM) is pleased to announce its membership with The Singapore Association of Convention and Exhibition Organisers and Suppliers (SACEOS).
So, you've done your best to create content. You have written or produced interesting articles and/or videos that you think your target market will find valuable. You have uploaded it to your website or corporate blog, and your corporate YouTube channel. But you are not getting the response you hoped for. Now you are under pressure to cut the budget. What can you do?
These forensic research reports are designed for fund managers in US and Europe, with the intension of providing them with local insights into Singapore and Malaysia listed companies.
