How to apply the principles of TV news presentation to make video conferences engaging and productive
It’s time to get serious about how you appear in video conferences and live webcasts. They’re here to stay, even after COVID-related lockdowns end – yet I’m still hearing them described as boring, disengaged, ineffective and waste of time. Phrases like “screen fatigue”, “technical difficulties” and “you’re on mute” have entered our global consciousness. So, we've done something about it.
Six things we learnt from producing Virtual AGMs
SGX-listed companies yet to hold a virtual AGM have a steep learning curve ahead of them. As hybrid AGMs become the norm, here are 6 tips to consider.
Hong Bao Media launches #SGReadyForBusiness to help Singapore SMEs survive the Covid downturn
Hong Bao Media is pleased to launch an influencer-led campaign, hashtag #SGReadyForBusiness, to help Singapore SMEs communicate their unique business value to their target customers, and survive the Covid-related economic downturn. Business owners are invited to use our automated pitch generator at https://www.hongbaomedia.com/sgreadyforbusiness to create a one-minute on-camera script.
Senior Kuala Lumpur-based Communications Specialists wow with impromptu video during APACD Coaching Day
A small group of Communications Directors produced an impromptu program in our KL studio today, and had their questions answered on producing video in-house.
Eight best practices for marketers when arranging a shoot with a video production company
So, you want to produce a content marketing program and you have engaged a video crew. You want them to shoot the program at your factory overseas. What involvement do you need to have to ensure a smooth production and an award-winning program?
Interview with Alan Pryor, CEO, Kuala Lumpur Convention Centre
Kuala Lumpur Convention Centre (the Centre) has been acknowledged as the best conference facility in Asia Pacific, after taking the Best Conference Venue at the inaugural Asia Pacific MICE Awards 2015.CEO Alan Pryor tells eventv's Mark Laudi what he believes clinched it. Click on this link to watch the full interview.
Essentials of Video Communication
What is video marketing? And how often must you produce videos to make your video marketing strategy a success?
12 tips for making videos - By Neil Stewart for IR Magazine
Along with 33 examples, four points on messaging, three style rules and one pink cowboy hatClick here to read the full articlePhoto Credit: Laura Lee Moreau
Veteran News Producer on Video Content Strategy
"If a picture paints a thousand words, a video paints a million."says Mark Laudi, former Bureau Chief of CNBC Australia. The award-winning presenter who started his media career as Australia's youngest radio current affairs show host, spent 7 years in CNBC Asia Pacific, also went on to be one of the pioneers at 938LIVE, Singapore. These days, he runs Hong Bao Media as its Managing Director, advisi
Asian Entrepreneur sat down for an interview with our CEO, Mark Laudi
From anchorman to entrepreneur, Mark Laudi is always thinking of new ideas for his business.
What brands can learn from British politicians
There is no better teacher in the art of branding than politics, and there is no better time to observe this than during election time – especially during the seven-cornered fight of the United Kingdom election. The parties have to communicate their brand values and differentiate in a crowded field. They have to deal with competing claims, criticisms and attacks on their credibility to the extent
HBM has been shortlisted in the Best Event Supplier category at the Asia Pacific MICE Awards 2015
We've made the cut! Hong Bao Media has been shortlisted in the Best event supplier/contractor category at the Asia Pacific MICE Awards 2015 to be held in Singapore on September 10, 2015.
Singapore MICE Forum 2015... here we come!
Hong Bao Media has officially signed up to be the web television partner at the Singapore MICE Forum 2015.
Hong Bao Media (HBM) on MyNewsDesk
The Hong Bao Media website now has a news section to keep you informed and up-to-date with our services, events, news and views. We have tied up with MyNewsDesk to share all company related news with our clients, followers and contemporaries.Follow us on MyNewsDesk for the latest from the world of media training, video content marketing, internal communications, investor communications and intell
Hong Bao Media is now a SACEOS Member!
Hong Bao Media (HBM) is pleased to announce its membership with The Singapore Association of Convention and Exhibition Organisers and Suppliers (SACEOS).
The death of online marketing as we know it
The problem with online marketing is that it is constantly evolving. Having first grappled with search marketing, and then the social media phenomenon, marketers are trying to come to grips with the latest strategy. But little of their past experience can prepare them for what's in store.
Producing brand enhancing content marketing videos
Marketers spend much time and effort building their brand – and then ruin it all with a poorly-executed video. How do you avoid this?