Retainer work is hard to come by in the PR industry, which means most of your output is project-based. Worst of all, they might just use the written materials you produce without any payment to you at all. Now with PitchMark® Ideas.Exchange they are on notice that you reserve all rights to your work. If they accept it they can pay for it straight away.
Ordinarily graphic designers create creative pitches, marketing plans, logo designs, and more. The problem is when the prospect declines your ideas, only to implement your creatives by themselves or hand them to a competing design firm to execute. Now with PitchMark® Ideas.Exchange they can either award the contract to you, or they can license your concepts from you.
In today's dynamic global economy, innovation is the cornerstone of sustainable progress. From medical breakthroughs to digital advancements, the ideas that shape our future depend on a framework of trust and fair recognition. At the heart of this framework lies intellectual property (IP), ensuring that creators, inventors, and businesses are justly rewarded for their innovations. For organization
A government-linked Malaysian company is at the center of criticism for the alleged rip-off of a vendor’s design proposal for an exhibition.
Diana Chew, the founder of design company Dxclusive, proposed a few designs for Cenergi SEA Bhd’s booth for the International Sustainable Energy Summit 2022.
However, she was unable to take up the assignment due to pricing pressure from the company.
7-Eleven Singapore is accused of copying images for its recent Hawker Fiesta 2022 campaign from creative studio 8EyedSpud’s artwork for Hawker Culture 2020.
8EyedSpud contacted the convenience store chain to notify them about the matter, and it was subsequently put in touch with the creative agency LH.M Advertising that 7-Eleven had engaged.
The advertising agency acknowledged the infringeme
American documentary filmmaker Lauren Greenfield has accused a billboard company in the Philippines of using a copyright protected photograph of the former first lady Imelda Marcos.
The photograph of Marcos in a red gown was used in publicity posters from Greenfield’s award-winning documentary 2019 “The Kingmaker,” which chronicles the life and career of Marcos and her husband, ousted Presid
Chinese singer Yu Yan is being accused of copying visuals from K-pop singer Taeyeon’s “INVU” music video (MV) for her new song “Who” which was released on May 26. INVU is a song from an album of the same name that Time magazine called one of "The Best K-pop Albums of 2022 so far".
Netizens were quick to notice various similarities between the song's futuristic-themed visual and Taeyeon's music
Oscar-winning Iranian director Asghar Farhadi has been accused of stealing the concept of his successful movie A Hero from his former student Azadeh Masihzadeh.
Masihzadeh had filed a case against Farhadi in a Tehran court for plagiarising the concept from her documentary All Winners All Losers, which was made for a workshop led by Farhadi in 2014. The movie was also shown at a film festival i
The US-based cryptocurrency exchange platform Coinbase’s 60-second super bowl ad was a massive hit, but it was accused of copying someone else’s idea without giving credit to the company that came up with the concept.
In February, the exchange aired a simple colorful QR code that floated on the screen for a minute which could be scanned to redeem $15 worth of free Bitcoin and a chance to win US
Here’s a subject close to the hearts of all innovators whose livelihoods depend on successfully pitching their original ideas to potential clients — what are some key guidelines that can make productive working relationships more likely?
To address this issue, the Association of Advertising and Marketing Singapore (AAMS) and global marketing consultancy R3 have developed a Pitch Best Practices
In a digital world, where economic value is created before products are manufactured and before services are executed, the value of IP should get much greater emphasis than is currently the case. Ironically, this is often least appreciated by the innovators who create this value, especially when they pitch their ideas to prospective clients and investors.
Celebrate World IP Day with us on World Intellectual Property Forum from April 26 to May 5, 2021.
