Cyclists connected to Hövding’s app have now clocked up more than a million bike rides. Together, Hövding cyclists have covered a distance equal to 94 laps around the world.
Cyclists connected to Hövding’s app have now clocked up more than a million bike rides. Together, Hövding cyclists have covered a distance equal to 94 laps around the world.

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One million bike rides with Hövding 3



Cyclists connected to Hövding’s app have now clocked up more than a million bike rides. The millionth ride took place Tuesday in Fredriksberg, Denmark. Together, Hövding cyclists have covered a distance equal to 94 laps around the world.

These cyclists have together contributed to a CO2 saving of 955 ton compared to driving the same distance – a staggering 3.8 million kilometres - in a car.

Hövding 3 is connectable to an app via Bluetooth. The app gives you an overview of how far you har cycled and may contribute to safer bike rides in the future. The collected data shows where accidents tend to occur, which roads are more frequently used by cyclists, and it gives an indication of where the cycling infrastructure should be developed to improve riders’ safety.

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Hövding started out in 2005 as a master’s thesis by the two founders Anna Haupt and Terese Alstin, who, at the time, were studying Industrial Design at the University of Lund.

The project resulted in the concept of an airbag helmet, which won Innovationsbron’s Ideas Grant. This kick-started the process of developing Hövding into a real product. In 2006 Hövding won the Venture Cup, after which Hövding Sweden AB was founded.

Over the years Hövding has grown from just two people with a great idea, to a NASDAQ-listed company that handle everything from development and production to marketing and sales. Today Hövding consists of a team of around 30 people, all triggered by the word impossible, and Hövding’s airbag for cyclists is available in 16 markets across Europe.

The headquarters are located in an old chocolate factory in Malmö – the sixth greatest cycling city in the world. Final assembly of Hövding is carried out in association with the Japanese Company Nihon Plast.

Hövding
Monbijougatan 17C
211 53 Malmö
Sweden
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