Cadbury and FAI Announce New Partnership

their quest to reach 2023 FIFA Women’s World Cup and beyond.

As the Official Snack Partner, Cadbury take an active role in supporting theFAI’s strategy to continue to raise awareness and grow the women’s game inIreland through acts of generosity, synonymous with the brand. Cadbury,whose Irish manufacturing operation is based in Coolock, will seek to supportwomen’s football at a grassroots level by enhancing club facilities whileraising the profile of women’s players in Ireland.

As part of the launch, the Women’s National Team captain Katie McCabevisited her old club, Raheny United FC, whose senior women’s side will be thefirst of many grassroots women’s teams around Ireland to receive fundingfrom Cadbury in a bid to boost participation among women. The funding willprovide the team with new kit and assist the club and players in coveringrunning costs and fees for a year, making it more affordable for individuals toget involved in the sport.

Eoin Kellett, Managing Director of Mondelēz Ireland, commented:

“At Cadbury, we are delighted to announce our partnership with the Republic ofIreland Women’s National Team. We’ve seen the team go from strength tostrength in recent years and are looking forward to supporting them as they aimto reach the World Cup in 2023 and beyond.”

"We believe this partnership also bestows a responsibility upon us to help ingrowing the women’s game – a challenge we look forward to supporting the FAIin taking on. According to Nielsen research, 73% of the general populationagree that greater visibility of women’s sports and athletes is crucial to growwomen’s sport. This is something we will look to support the FAI inaddressing through the enhancement of football facilities for women andraising the profile of the exemplary role models playing the sport.”

Jonathan Hill, FAI CEO, said:

“We are delighted to be partnering with Cadbury at what is an exciting time forwomen’s sport in Ireland. There have been significant strides taken, both on & offthe pitch, in recent times and we are continuing to develop all areas of thegame in order to improve structures, increase participation and enhance theprofile of women’s players in Ireland, which is in line with the 2022-2025

Draft FAI Strategy.

“Cadbury is a world-renowned brand who will bring a huge amount to thispartnership to help us continue to move forward as we aim to affect women’sfootball from all levels – Grassroots all the way up to the Republic of IrelandWomen’s National Team. It is exciting to launch this partnership ahead of our2023 FIFA Women’s World Cup qualifying campaign and we look forward toworking closely with Cadbury.”

The Republic of Ireland Women’s National Team welcome Sweden toTallaght Stadium on 21st October in their first 2023 FIFA Women’s World Cupqualifier.

About Mondelēz International

Mondelēz International, Inc. (NASDAQ: MDLZ) empowers people to snackright in over 150 countries around the world. With 2020 net revenues ofapproximately $27 billion, MDLZ is leading the future of snacking with iconicglobal and local brands such as OREO, belVita and LU biscuits; Cadbury DairyMilk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum.Mondelēz International is a proud member of the Standard and Poor’s 500,Nasdaq 100 and Dow Jones Sustainability Index. Visitwww.mondelezinternational.com or follow the company on Twitter atwww.twitter.com/MDLZ.

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